Category · 44 tools · 29 comparisons
Email marketing software
Newsletters, automations and list management, from creators to ecommerce.
At a glance
- Tools tracked
- 44
- Entry plans
- $1–$105/mo
- Typical entry plan
- $12.49/mo
- Free plan
- 20 of 44
- Cheapest paid
- Seventh Sense, $1/mo
- Best value score
- Omnisend, 8/10
Every tool we cover
Price tracker →| Tool | Score | From | Top listed plan | Free plan | Trial | Pages |
|---|---|---|---|---|---|---|
 OmnisendOmnisend | 7.8 | $11.20/mo | $41.30/mo | Yes | — | ReviewPricingAlternatives |
 BeefreeBeefree | 7.4 | $25/mo | $134/mo | Yes | 15 days | ReviewPricingAlternatives |
 MailPoetMailPoet | 7.2 | $7/mo* | $26/mo | Yes | — | ReviewPricingAlternatives |
 AWeberAWeber | 7.0 | $12.49/mo | $20/mo | Yes | 14 days | ReviewPricingAlternatives |
 SenderSender | 7.0 | $6.30/mo* | $10.50/mo | Yes | 14 days | ReviewPricing |
 Hive.coHive.co | 7.0 | Custom* | — | No | — | ReviewPricing |
 SendySendy | 7.0 | Custom* | — | No | — | ReviewAlternatives |
 SendPulseSendPulse | 7.0 | €8.80/mo* | €14.78/mo | Yes | — | ReviewPricingAlternatives |
 Yet Another Mail MergeYet Another Mail Merge | 7.0 | $3/mo | $6/mo | Yes | — | ReviewPricing |
 iContactiContact | 6.9 | $7.67/mo* | $20.42/mo | No | 30 days | ReviewPricingAlternatives |
 FlodeskFlodesk | 6.8 | $19/mo | $49/mo | Yes | Yes | ReviewPricingAlternatives |
 MailmeteorMailmeteor | 6.8 | $5.99/mo* | $35.99/mo | Yes | — | ReviewPricing |
 EmailOctopusEmailOctopus | 6.8 | $9/mo | $9/mo | Yes | — | ReviewPricingAlternatives |
 EnvokeEnvoke | 6.8 | CA$29/mo* | CA$78/mo | No | 30 days | Review |
 BentoBento | 6.8 | $5/mo | $30/mo | No | 30 days | ReviewPricingAlternatives |
 CampaignerCampaigner | 6.8 | $14/mo* | $35/mo | No | — | Review |
 ActiveCampaignActiveCampaign | 6.8 | $15/mo* | $145/mo | No | 14 days | ReviewPricingAlternatives |
| Atomic Mail SenderAtomic Mail Sender | 6.7 | Custom* | — | No | 7 days | Review |
 GetResponseGetResponse | 6.6 | $15.58/mo | $56.58/mo | No | Yes | ReviewPricingAlternatives |
 MailjetMailjet | 6.6 | $8.10/mo | $26.10/mo | Yes | — | ReviewPricingAlternatives |
 MoosendMoosend | 6.6 | Custom* | — | No | 30 days | ReviewPricingAlternatives |
 KlaviyoKlaviyo | 6.5 | $20/mo* | $35/mo | Yes | — | ReviewPricingAlternatives |
 MailerLiteMailerLite | 6.5 | $10.80/mo* | $22.50/mo | Yes | 14 days | ReviewPricingAlternatives |
 DripDrip | 6.5 | $39/mo | $39/mo | No | 14 days | ReviewPricingAlternatives |
 EmmaEmma | 6.5 | $105/mo | $205/mo | No | — | ReviewPricingAlternatives |
 FeedBlitzFeedBlitz | 6.5 | $7/mo | $10.50/mo | No | 30 days | Review |
 KnakKnak | 6.5 | Custom* | — | No | — | Review |
 Elastic EmailElastic Email | 6.5 | $29/mo | $49/mo | Yes | — | ReviewPricingAlternatives |
 beehiivbeehiiv | 6.3 | $49/mo | $95/mo | Yes | — | ReviewPricingAlternatives |
 GMassGMass | 6.3 | $20/mo | $1,833/mo | No | — | ReviewPricingAlternatives |
 RedEyeRedEye | 6.3 | £1,000/mo | £1,500/mo | No | — | Review |
 Campaign MonitorCampaign Monitor | 6.2 | $11.70/mo* | $153.90/mo | No | 30 days | ReviewPricingAlternatives |
 SailthruSailthru | 6.2 | Custom* | — | No | — | Review |
 LISTSERVLISTSERV | 6.0 | Free* | — | Yes | — | ReviewAlternatives |
 LoopsLoops | 6.0 | $49/mo | $49/mo | Yes | — | ReviewPricing |
 ListrakListrak | 6.0 | Custom* | — | No | — | ReviewAlternatives |
 RoblyRobly | 6.0 | $15/mo* | $79/mo | No | — | Review |
 KitKit | 5.8 | $33/mo | $50/mo | Yes | 14 days | ReviewPricingAlternatives |
 Movable InkMovable Ink | 5.8 | Custom* | — | No | — | ReviewAlternatives |
 MailchimpMailchimp | 5.7 | $13/mo | $350/mo | Yes | 14 days | ReviewPricingAlternatives |
 BrevoBrevo | 5.6 | Free* | — | Yes | — | ReviewAlternatives |
 Constant ContactConstant Contact | 5.0 | $10.20/mo | $68/mo | No | — | ReviewPricingAlternatives |
| CMailCMail | 4.8 | Custom* | — | No | — | Review |
 Seventh SenseSeventh Sense | 1.0 | $1/mo* | $1/mo | No | 30 days | Review |
* Lower confidence: the vendor's pricing page couldn't be read directly or didn't list every price, so the figure was compiled from other public sources and may be incomplete. Check the vendor's page before you buy.
Head-to-head
Constant ContactvsMailchimpConstant Contact vs Mailchimp
KlaviyovsMailchimpKlaviyo vs Mailchimp
FlodeskvsMailchimpFlodesk vs Mailchimp
MailchimpvsBrevoMailchimp vs Brevo
BrevovsMailerLiteBrevo vs MailerLite
beehiivvsMailchimpbeehiiv vs Mailchimp
GetResponsevsMailchimpGetResponse vs Mailchimp
MailchimpvsMailPoetMailchimp vs MailPoet
FlodeskvsMailerLiteFlodesk vs MailerLite
AWebervsMailchimpAWeber vs Mailchimp
FlodeskvsKlaviyoFlodesk vs Klaviyo
ActiveCampaignvsGetResponseActiveCampaign vs GetResponse
AWebervsGetResponseAWeber vs GetResponse
MailchimpvsCampaign MonitorMailchimp vs Campaign Monitor
MailerLitevsConstant ContactMailerLite vs Constant Contact
OmnisendvsConstant ContactOmnisend vs Constant Contact
EmmavsMailchimpEmma vs Mailchimp
FlodeskvsConstant ContactFlodesk vs Constant Contact
ActiveCampaignvsAWeberActiveCampaign vs AWeber
Constant ContactvsKlaviyoConstant Contact vs Klaviyo
DripvsMailchimpDrip vs Mailchimp
ActiveCampaignvsConstant ContactActiveCampaign vs Constant Contact
Constant ContactvsSendyConstant Contact vs Sendy
Constant ContactvsiContactConstant Contact vs iContact
Constant ContactvsGMassConstant Contact vs GMass
MailchimpvsMailerLiteMailchimp vs MailerLite
MailchimpvsYet Another Mail MergeMailchimp vs Yet Another Mail Merge
BrevovsSenderBrevo vs Sender
Campaign MonitorvsEmailOctopusCampaign Monitor vs EmailOctopus
Highest scored
OmnisendOmnisend
Good ecommerce automation and migration support; plan limits and variable SMS costs need a close look.
BeefreeBeefree
A flexible email and page builder; check the plan caps before moving a team onto it.
MailPoetMailPoet
A good WordPress fit for straightforward email; check subscriber and sending limits before switching.
Email marketing software: quick answers
How much does email marketing software cost?
Paid plans for the 44 email marketing tools we track start between $1 and $105 a month, and the typical entry plan is about $12.49 a month. 20 of them have a free plan. Hive.co, Sendy, Atomic Mail Sender, Moosend, Knak, Sailthru, Listrak, Movable Ink and CMail don't publish a starting price. Prices are the vendors' own, checked Nov 7, 2026; most quote the per-month price when billed annually.
Which email marketing tool is the cheapest?
Seventh Sense has the lowest paid entry plan at $1 a month, followed by Yet Another Mail Merge at $3. If you can live with limits, Omnisend, Beefree, MailPoet and AWeber have a free plan.
Which email marketing tools have a free plan?
Omnisend, Beefree, MailPoet, AWeber, Sender, SendPulse, Yet Another Mail Merge, Flodesk, Mailmeteor, EmailOctopus, Mailjet, Klaviyo, MailerLite, Elastic Email, beehiiv, LISTSERV, Loops, Kit, Mailchimp and Brevo have a free plan. iContact, Envoke, Bento, ActiveCampaign and Atomic Mail Sender offer a free trial instead. Free plans are usually capped on usage, seats or features; each review lists the limits.
Which email marketing tool scores highest in our reviews?
Omnisend scores highest at 7.8/10. Good ecommerce automation and migration support; plan limits and variable SMS costs need a close look.