Yet Another Mail Merge review

Yet Another Mail Merge (YAMM) sends personalized bulk emails from Gmail using recipient data in Google Sheets. You write a draft in Gmail, add contact details and custom fields to a sheet, then use those fields to tailor each message. It’s a straightforward fit if your campaign already lives in Google’s tools; it isn’t a standalone email platform in the published description.

YAMM can also send bulk follow-ups, attach files personalized for individual recipients, and record opens, clicks, replies and bounces in Sheets. Its listed contact-import options include Google Contacts and CRMs such as Salesforce and HubSpot.

The free plan covers occasional mail merges, with a limit of 20 recipients per day and one user. Paid plans raise the daily cap and add personalized attachments. Pricing lists annual billing; monthly billing is not listed.

YAMM’s main advantage is a simple workflow: keep recipient data in Sheets, compose in Gmail, and personalize messages with spreadsheet fields. That can suit small, targeted sends where each email needs different details, without moving the process into a separate campaign tool.

The feature set goes beyond inserting names. YAMM lists personalized attachments, bulk follow-ups, and tracking for opens, clicks, replies and bounces in Sheets. It also supports contact imports from Google Contacts and CRMs including Salesforce and HubSpot.

The entry price is low if the daily cap fits. The pricing lists Pro Gmail at $3 per account per month, billed annually, for personal Gmail accounts, with a 400-recipient daily cap. Pro Google Workspace and Team are listed at $6 per user per month, billed annually, with 1,500 recipients per user per day. Team supports up to 100 users. Those plans include personalized attachments and open, click and response tracking. The free plan includes scheduling and follow-ups, so you can start with basic mail merges before paying.

Daily recipient caps are the clearest constraint. Free stops at 20 recipients per day; Pro Gmail allows 400; Pro Google Workspace and Team allow 1,500 per user per day. Those limits make YAMM a less obvious choice for larger-volume campaigns, even if a send can be split across days. The published pricing does not publish an unlimited-tier price: teams with more than 100 users need a custom quote.

Pricing also depends on the Google account type and number of users. Pro Gmail is for personal Gmail accounts, while the $6 Workspace plan is for solo Workspace users. Team supports up to 100 users, but its listed price is per user. Each Google account needs its own license; aliases do not count as separate users. That matters when budgeting for teams with multiple accounts.

The pricing lists annual billing, with monthly-equivalent prices varying by billing country; monthly billing is not listed. If you need a month-to-month option, a published price for a larger team, or more than the stated daily limits, the published pricing leaves those details unanswered.

The free plan costs $0 and allows 20 recipients per day for one user, with open, click, and response tracking, scheduling, and follow-ups. It suits occasional merges, not a regular campaign schedule.

Pro Gmail is $3 per account per month, billed annually, and raises the cap to 400 recipients per day. Pro Google Workspace costs $6 per user per month, billed annually, for up to 1,500 recipients per day. That is the main price jump: twice the annual-equivalent price, but 1,100 more daily recipients. Team is also $6 per user per month, billed annually, with the same 1,500-recipient daily cap per user and support for up to 100 users. More than 100 users requires a custom quote.

The pricing page does not list monthly billing, and monthly-equivalent prices can vary by billing country. Each Google account needs its own license; aliases do not count as separate users. Personalized attachments are included on paid plans.

YAMM’s workflow centers on Gmail drafts and recipient data in Google Sheets. Campaign tracking also appears in Sheets, so switching means accounting for those separate pieces: email copy, recipient lists, and tracking information. The published product information does not document a one-click migration, export options, or how campaign history transfers to another platform. Confirm what you can export before relying on YAMM as the sole record of campaign activity.

Moving to YAMM means setting up that Gmail-and-Sheets workflow; moving away means recreating campaigns in the replacement tool. The published material does not establish how much history or configuration can be carried over. It also includes no Reddit posts or comments, so we can’t substantiate what users say typically prompts them to leave. Based on the published limits, the clearest reason to consider switching is a need for higher daily send volume than the plan caps allow, or a full email platform rather than Gmail-based merges.