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Head-to-head · Email marketing

Constant Contact vs Sendy

Compare monthly plans with a one-time license—and account for Sendy’s separate infrastructure and sending costs.

Constant Contact

5.0/10
VS

Sendy

7.0/10

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Short answer

It's a split decision.

Choose Constant Contact if you want a cloud-based platform for email, SMS, social media, and events. Its listed starting price is $12 monthly or $10.20 per month with annual prepayment. Sendy is the leaner email option: its license is $69 once, but hosting and Amazon SES sending cost extra. The better value depends on how much you send and whether you can manage self-hosting; Sendy’s monthly and annual prices are not published.

01Side by side

Constant ContactSendy
Starting price$12 monthly; $10.20/month with annual prepayment$69 once; hosting and sending cost extra
Free planNo free plan listedNo free plan listed
Best forBusinesses needing email, SMS, social, and event marketingTeams wanting self-hosted email campaigns and client brands
Core strengthEmail, SMS, social, events, automation, and contact toolsSelf-hosted newsletters, segmentation, reports, and autoresponders
Learning curveCloud-based; hosting infrastructure not listed as requiredSelf-hosted; hosting and sending infrastructure required
Integrations/dataContact management; integrations not listedAmazon SES delivery; integrations not listed
Team/seat costs2 users on Lite; 3 Standard; unlimited PremiumSeat limits and costs not published
SupportSupport details not publishedSupport details not published

Choose Constant Contact if

  • Choose Constant Contact if you need SMS, social, and event tools alongside email.
  • Choose Constant Contact if you prefer a cloud-based platform over self-hosting.
  • Choose Constant Contact if your team needs defined user limits and plan tiers.

Choose Sendy if

  • Choose Sendy if you prefer a $69 one-time license to monthly billing.
  • Choose Sendy if you can provide hosting and manage separate email delivery costs.
  • Choose Sendy if you need client brands and self-hosted email campaigns.

02Pricing compared

Constant Contact lists monthly plans at $12 for Lite, $35 for Standard, and $80 for Premium. Paying for 12 months brings the listed monthly rates to $10.20, $29.75, and $68, respectively. Lite includes 2 users and 1 automation template; Standard includes 3 users and 3 templates; Premium includes unlimited users and automations. Email overages cost $0.002 per send, and SMS for Lite and Standard starts at $10/month.

Sendy charges $69 once for its license, but that is not the full operating cost: hosting and Amazon SES sending are separate. The pricing information puts SES at approximately $0.10 per 1,000 emails; optional installation costs $79. Sendy’s monthly and annual prices are not published. Constant Contact costs more on a recurring basis, while Sendy’s total depends on your hosting and volume.

03Features and depth

Constant Contact covers more channels in one cloud platform: email, SMS, social media, and events, alongside contact management, automation, and reporting. Its email tools include AI-assisted copy, subject-line testing, and scheduling. Automation templates cover welcome, birthday, re-engagement, and abandoned-cart messages. Premium includes 500 SMS messages per month; SMS for Lite and Standard is an add-on.

Sendy is more narrowly focused on email newsletters. It supports drag-and-drop, WYSIWYG, and HTML editors; reports on opens, clicks, bounces, complaints, and locations; and offers autoresponders and condition-based segmentation. Its client-brand tools let teams organize accounts and set permissions and sending limits. Sendy also lists an AI Assistant for newsletter creation and campaign summaries, but its integration price is not published. Choose based on channel needs: Constant Contact brings email together with social, SMS, and event tools, while Sendy provides email features with self-hosted infrastructure.

04Ease of use and learning curve

Constant Contact is the simpler starting point if you want a cloud-based service rather than maintaining email infrastructure. Its reported editor problems are a reason to check recent user feedback before committing; the published review also flags cautious user sentiment.

Sendy asks more of the buyer operationally: the license requires hosting and Amazon SES, and installation is an optional paid service. That setup may suit teams comfortable managing self-hosted software, but it adds decisions and costs beyond the license. The published review rates Sendy’s ease of use at 5/10, compared with 4.5/10 for Constant Contact, so neither is an obvious win on ease alone. Consider who will handle setup and ongoing delivery.

Questions people ask

Which is cheaper, Constant Contact or Sendy?

Sendy has the lower upfront price: its license is $69 once. But hosting and Amazon SES sending cost extra, and Sendy’s monthly and annual prices are not published. Constant Contact starts at $12/month, or $10.20 per month with annual prepayment. Compare total costs at your sending volume.

Does Sendy include hosting and email delivery?

No. The pricing details say Sendy requires hosting and sending infrastructure, and Amazon SES delivery is billed separately at approximately $0.10 per 1,000 emails. Sendy’s optional installation service costs $79. The sources do not list a hosting price, so budget for that separately.

Can I use Constant Contact or Sendy for SMS marketing?

Constant Contact lists SMS marketing, with 500 messages per month included in Premium. SMS for Lite and Standard starts at $10/month. Sendy’s published feature list focuses on email newsletters and does not list SMS marketing, so we would not choose it for an SMS requirement based on these details.

What are the main Constant Contact plan limits?

Lite includes 2 users, 1 automation template, and 1 custom segment; Standard includes 3 users, 3 templates, and 10 segments. Premium includes unlimited users, automations, and segments, plus 500 SMS messages per month. Monthly email-send allowances are listed as 10x, 12x, and 24x contacts, respectively.