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Most buyers should pick iContact.
Choose iContact if you mainly need email campaigns: its listed starting price is $9 monthly or $7.67 per month with annual billing, and it includes a 30-day trial. Choose Constant Contact if you want email alongside SMS, social media, and event tools; its Lite plan starts at $12 monthly or $10.20 per month annually. Neither offers a free plan. iContact’s reported ease-of-use and value scores are higher, while Constant Contact’s broader channel coverage is its main distinction.
01Side by side
| Constant Contact | iContact | |
|---|---|---|
| Starting price | $12 monthly; $10.20/month annually | $9 monthly; $7.67/month annually |
| Free plan | No free plan; no trial listed | No free plan; 30-day trial |
| Best for | Email, SMS, social, and event marketing | Small businesses focused on email marketing |
| Core strength | Multiple channels, including SMS and events | Email campaigns, templates, and analytics |
| Learning curve | Reported ease-of-use score: 4.5 | Reported ease-of-use score: 7.5 |
| Integrations and data | Contact management, tags, and segments | Third-party integrations and contact segmentation |
| Team and seat costs | Lite: 2 users; Standard: 3; Premium: unlimited | Premium: unlimited users; other seat limits not listed |
| Support | Support details not published | Premium support listed for Custom |
Constant Contact Choose Constant Contact if
- Choose Constant Contact if you need SMS alongside email.
- Choose Constant Contact if social posting and event tools matter.
- Choose Constant Contact if you need listed user limits by plan.
iContact Choose iContact if
- Choose iContact if you want a lower listed starting price.
- Choose iContact if you want a 30-day trial before committing.
- Choose iContact if email templates and analytics cover your needs.
02Pricing compared
iContact has the lower listed entry price: Standard is $9 per month, or $7.67 per month with annual billing, and includes 500 contacts at that price. The homepage lists a 30-day free trial, but neither service has a free plan. iContact’s pricing page notes that its comparison chart and contact selector show different monthly prices, so confirm the price for your list before switching.
Constant Contact Lite costs $12 monthly or $10.20 per month with annual billing. It includes two users, one automation template, one custom segment, and monthly sends up to 10 times your contact count. Standard is $35 monthly or $29.75 annually; Premium is $80 monthly or $68 annually. SMS for Lite and Standard starts at $10 per month, and email overages cost $0.002 per send. iContact also charges for send-limit overages, but the rate is not published.
03Features and depth
Constant Contact covers more channels. Its listed tools include email campaigns, marketing automation, SMS, social posting and lead-generation ads, contact management, landing pages, and event pages with registration and RSVP management. Its automation examples include welcome, birthday, re-engagement, and abandoned-cart messages. Premium includes 500 SMS messages per month; SMS for Lite and Standard is an add-on.
iContact is more focused on email. Its listed features include a drag-and-drop builder, templates, an AI content assistant, contact-list management, real-time campaign analytics, and third-party integrations. Standard includes automations and landing-page templates; Premium adds social posting and the AI assistant; Ultimate adds email verification and dynamic content. All three listed plans start at 500 contacts, and iContact offers a Custom plan for larger contact lists. So the choice is not simply which has more email features: Constant Contact’s documented advantage is channel breadth, while iContact’s feature set centers on email campaigns and list management.
04Ease of use and learning curve
Our review scores favor iContact for ease of use: 7.5, compared with 4.5 for Constant Contact. iContact’s drag-and-drop builder and pre-designed templates are its clearest onboarding aids in the listed feature set. The review also gives iContact a higher value score, 6.5 versus 5.5.
Constant Contact’s review flags reported editor problems but does not specify the issue, so we would not treat that as proof of a particular bug. Its broader toolset may also mean more to configure if you only need email, though the source does not quantify setup time. For a switch based mainly on ease, iContact has the better our score; verify its contact and sending costs before moving a larger list.
Questions people ask
Is there anything better than Constant Contact?
For email-only needs, iContact may be a better fit: its listed Standard plan starts at $9 monthly, includes 500 contacts, and comes with a 30-day trial. Constant Contact is the stronger match in this comparison if you want email alongside SMS, social media, and event tools.
How much does iContact cost?
The listed Standard plan is $9 per month, or $7.67 per month with annual billing, for 500 contacts. Premium is $16 monthly or $13.58 annually; Ultimate is $24 monthly or $20.42 annually. A 30-day trial is listed. The pricing page notes conflicting monthly prices between its chart and contact selector.
What are the common complaints about Constant Contact?
The published review flags reported editor problems and says the tier pricing gives cautious buyers reason to compare. It does not identify specific editor issues. The listed plan limits also differ by tier, and SMS for Lite and Standard costs extra, so check those caps and add-ons against your needs.
Is there a problem with Constant Contact?
The published material does not establish a service-wide outage or a specific technical problem. It does mention reported editor problems in the review, without details. If you are assessing a switch, compare the tools and tier limits you need, and verify any current editor issue directly with Constant Contact.