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Price check · Nov 6, 2026

Act! pricing

Act! bundles CRM and marketing, but its €30 starting price requires annual billing and comes with a 2,500-email monthly cap.

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Short answer

Paid plans start at €30/mo.

Act! Advantage Standard starts at €30 per user/month, but only with annual billing; monthly rates are not published. There is no free plan, and the listed free trial lasts 14 days. Higher tiers cost €45 and €60 per user/month annually. The pricing grid’s main catches are email-send limits, paid add-ons from €19/month with billing units unstated, and custom Enterprise pricing. The homepage says subscriptions also include onboarding and a dedicated Account Manager.

01Every plan, line by line

PlanBilled annuallyBilled monthlyBuilt for
Act! Advantage Standard€30—Small teams needing core CRM
Act! Advantage Professional€45—Teams needing advanced marketing tools
Act! Advantage Ultimate€60—Teams needing marketing automation
Enterprise Engagement—QuoteOrganisations with specialised requirements
Act! Premium Desktop€39—Teams wanting on-premises CRM control

Add-ons and overages

  • SMS Text Messaging: starting at €19/month; billing unit not stated
  • Surveys, Website Chat, Web Lead Forms, and Event Management: starting at €19/month; billing unit not stated

What a team pays per month

Plan1 seat5 seats10 seats25 seats
Act! Advantage Standard€30€150€300€750
Act! Advantage Professional€45€225€450€1,125
Act! Advantage Ultimate€60€300€600€1,500
Act! Premium Desktop€39€195€390€975

02What the plan grid doesn't tell you

Annual billing is the published rate

The listed €30, €45 and €60 prices are per user/month when billed annually. Monthly billing prices are not published.

Email sends have tier caps

Standard includes 2,500 sends/month, Professional 25,000 and Ultimate 50,000. Check the cap against your mailing volume before choosing a tier.

Add-ons start at €19

SMS Text Messaging and the Surveys, Website Chat, Web Lead Forms, and Event Management add-ons start at €19/month. Their billing units are not stated.

Enterprise pricing is custom

Enterprise Engagement has no published price. The listed offer includes private hosting, custom deployment, a dedicated project manager and enterprise support.

03Which plan should you buy?

If you are…GetWhy
Small teams needing core CRMAct! Advantage StandardAt €30 per user/month billed annually, it includes CRM, a mobile app, Office 365 and Gmail integration, and 2,500 email sends/month.
Teams needing advanced marketingAct! Advantage ProfessionalFor €45 per user/month billed annually, it raises the email cap to 25,000 and adds accounting integration and project management.
Teams needing marketing automationAct! Advantage UltimateAt €60 per user/month billed annually, it includes 50,000 email sends/month, an additional email domain and a customer portal.

04Is Act! worth the money?

Act! may suit a small business that wants contact management, sales tools and marketing features in one platform. Standard’s €30 per user/month starting price is a real commitment: the published rate is annual, monthly pricing is unavailable, and the plan caps email sends at 2,500 per month. Higher tiers cost €15 more per user/month at each step. We’d compare the email limits and add-on needs with your actual workflow before treating the bundle as good value.

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Act! pricing FAQ

How to send ACT scores for free?

This question is about ACT exam scores, not Act! CRM pricing. The source materials for this page cover Act! software plans and features; they do not state whether ACT exam scores can be sent for free or explain the exam’s score-reporting process.

Is 2 months enough to study for ACT?

That is a question about preparing for the ACT exam, not using Act! CRM. Our source materials describe the software’s pricing and features but do not offer exam-preparation guidance or say whether two months is enough study time.

How is the ACT scored?

This refers to scoring for the ACT exam, rather than Act! business software. The materials available for this pricing page do not explain the exam’s scoring system, so we can’t give a sourced scoring breakdown here.

Can I retake the ACT?

This question concerns retaking the ACT exam, not an Act! software subscription. The published pricing information for Act! does not cover exam eligibility, retake rules or registration, so check an official ACT source for those details.