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Paid plans start at $99/mo. There's also a free plan.
Trustpilot has a free plan, but its first paid tier is $99 per domain per month on an annual commitment. Starter includes one login, one domain, one TrustBox widget and 100 monthly invitations; Plus is $319 and Premium is $799 per domain per month, also shown as annual-billing equivalents. The pricing data lists a 14-day free trial, but does not publish month-to-month rates or Enterprise pricing. Domains and invitation allowances are capped by plan.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Free | $0 | $0 | Businesses starting with review collection |
| Starter | $99 | — | New small businesses under $5M revenue |
| Plus | $319 | — | Growing businesses needing more review tools |
| Premium | $799 | — | Larger businesses with multiple domains |
| Enterprise | — | Quote | Large organizations needing custom pricing |
02What the plan grid doesn't tell you
Annual commitment required
Paid prices are monthly equivalents billed annually. The pricing data does not publish month-to-month rates.
Pricing is per domain
Starter is $99 per domain per month and includes one domain; Plus includes up to three, while Premium includes unlimited domains.
Invitation caps vary
Monthly automated invitations range from 50 on Free to 100, 300 and 1,000 on paid tiers; Enterprise is listed as unlimited.
Enterprise price not published
Enterprise lists unlimited invitations, unlimited domains and 1,000 user logins, but no price.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Businesses starting out | Free | It includes one login, one domain and 50 automated review invitations per month at no listed cost. |
| New smaller businesses | Starter | For businesses under $5M revenue, it includes 100 monthly invitations and one TrustBox widget for $99 per domain per month. |
| Teams with more domains | Plus | At $319 per domain per month, it includes up to three domains, three logins, 10 widgets and 300 monthly invitations. |
04Is Trustpilot worth the money?
Trustpilot is worth considering if your team needs automated invitations, review responses, widgets and reputation analytics in one platform. The Free tier gives businesses a low-cost way to start, but its 50-invitation cap is limited. Paid pricing starts at $99 per domain per month, with a 12-month commitment and published invitation caps. We cannot call it cheaper or better than alternatives without comparable pricing and feature data. Weigh your domain count and invitation volume against the commitment.
Trustpilot pricing FAQ
How much does Trustpilot cost?
The pricing data lists Free at $0, Starter at $99, Plus at $319 and Premium at $799 per domain per month. Paid prices are monthly equivalents billed annually, and paid plans require a 12-month commitment. Enterprise pricing is not published.
Does Trustpilot have a free plan?
Yes. The Free plan includes one user login, one domain and 50 automated review invitations per month. The pricing data also lists a 14-day free trial, but does not specify which plans or eligibility rules apply to that trial.
Can I pay for Trustpilot monthly?
Monthly billing prices are not published in the pricing data. Paid plans require a 12-month commitment, and the listed prices are monthly equivalents billed annually. Ask Trustpilot for a quote if you need to confirm available payment terms.
Is Trustpilot more trustworthy than Google reviews?
The available pricing and product details are not enough to establish which service is more trustworthy. Trustpilot lets consumers write company reviews and businesses respond, flag content and use compliance workflows. Its reviews can qualify for Google Seller Ratings and rich snippet stars, but that does not settle a direct comparison.