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Paid plans start at $199/mo. There's also a free plan.
Postalytics has a free plan, with paid plans starting at $199 per month for Marketer. Pro & Agency costs $399 per month, while higher-volume, annual and nonprofit programs require custom sales pricing. The free tier includes unlimited campaigns, templates and lists, but limits access to one user and excludes Salesforce and HubSpot Premium. Postalytics bills subscriptions monthly on the anniversary date; it does not list annual subscription prices. Mail credits and print extras cost more.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Free | — | $0 | Individuals starting with direct mail |
| Marketer | — | $199 | Marketers needing integrations and reporting |
| Pro & Agency | — | $399 | Teams and agencies automating campaigns |
| Custom sales pricing | — | Quote | Higher-volume, annual or nonprofit programs |
Add-ons and overages
- Direct Mail Credits: minimum purchase of 100; per-piece mail pricing varies by plan, mail type and volume.
- Extra letter pages: $0.13–$0.30 per piece, depending on plan and volume.
- Custom envelopes: $0.225–$1.00 per piece, depending on plan and volume.
02What the plan grid doesn't tell you
Mail credit minimum
Direct Mail Credits require a minimum purchase of 100. Per-piece mail pricing varies by plan, mail type and volume.
Extra letter pages
Extra pages cost $0.13–$0.30 per piece, depending on plan and volume.
Custom envelopes
Custom envelopes cost $0.225–$1.00 per piece, depending on plan and volume.
No annual rate published
Subscriptions are billed monthly on the anniversary date. Postalytics does not list annual subscription prices.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Individuals starting with direct mail | Free | Includes unlimited campaigns, templates and lists, but only one user login and no Salesforce or HubSpot Premium. |
| Marketers needing reporting | Marketer | At $199 per month, it adds Savings Analysis Report, suppression lists and all integrations except Salesforce. |
| Teams automating campaigns | Pro & Agency | At $399 per month, it adds Flows, unlimited user logins, all integrations and agency options including white label. |
04Is Postalytics worth the money?
Postalytics is easiest to justify when direct mail needs to sit alongside digital campaigns and teams need delivery and response tracking. Marketer adds reporting and suppression lists at $199 monthly. Free is a low-cost way to start, but its one-login cap and missing Salesforce and HubSpot Premium access can matter quickly. Pro & Agency is $399 monthly for Flows and expanded integrations. Compare mail-credit and print charges before treating either subscription price as the total campaign cost.
Postalytics pricing FAQ
How much does Postalytics cost?
The Free plan is $0 per month. Marketer is $199 per month, and Pro & Agency is $399 per month. Postalytics also offers custom sales pricing for higher-volume, annual or nonprofit programs. These subscription prices do not include variable mail-credit and print charges.
Does Postalytics have a free plan?
Yes. The Free plan includes unlimited campaigns, templates and lists, one user login, basic integrations excluding Salesforce and HubSpot Premium, plus unlimited USPS tracking and personalized QR codes. It is positioned for individuals starting with direct mail; trial terms are not published.
Does Postalytics offer annual billing?
Postalytics lists monthly subscription prices and says billing occurs on the anniversary date. It does not publish an annual subscription price for Free, Marketer or Pro & Agency. Annual programs are mentioned under custom sales pricing, so buyers seeking an annual arrangement need to contact sales.
What extra costs should I budget for?
Direct Mail Credits require a minimum purchase of 100, and per-piece mail pricing varies by plan, mail type and volume. Extra letter pages are listed at $0.13–$0.30 per piece; custom envelopes are $0.225–$1.00 per piece. Both ranges depend on plan and volume.