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Paid plans start at $7/mo. There's also a free plan.
HubSpot Marketing Hub has a free tier, then listed prices of $7 per seat/month for Starter, $90 for Professional and $175 for Enterprise. There’s a catch: the pricing data labels those figures in USD, while its note says the vendor page displays €7, €90 and €175 and defaults to annual billing without separate monthly figures. Verify the currency and billing basis before budgeting. Extra seats and HubSpot Credits can add cost; their rates aren’t published in the published pricing details.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Free | $0 | $0 | Solo marketers or very small teams |
| Starter | — | $7 | Growing teams wanting basic automation |
| Professional | — | $90 | Mature teams needing advanced marketing tools |
| Enterprise | — | $175 | Sophisticated teams needing multi-account control |
Add-ons and overages
- HubSpot Credits sold in packs or pay-as-you-go to power AI agents and automation features
- Additional seats billed per user beyond plan minimum
What a team pays per month
| Plan | 1 seat | 5 seats | 10 seats | 25 seats |
|---|---|---|---|---|
| Starter | $7 | $35 | $70 | $175 |
| Professional | $90 | $450 | $900 | $2,250 |
| Enterprise | $175 | $875 | $1,750 | $4,375 |
02What the plan grid doesn't tell you
Currency and billing ambiguity
The pricing data says USD, but the page note records euro prices and annual billing by default. No separate monthly figures are given.
Extra seats
Additional seats are billed per user beyond the plan minimum. The published details don’t state the minimum seat count.
HubSpot Credits
Credits are sold in packs or pay-as-you-go to power AI agents and automation. Pack prices and included allowances aren’t listed.
Contact add-ons
The review notes contact add-ons can raise costs, but contact thresholds and add-on rates aren’t provided in the published pricing details.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Solo marketers | Free | Includes Breeze AI Assistant, unified CRM records, two-way app sync and basic ticket routing at no plan charge. |
| Small teams automating campaigns | Starter | Listed at $7 per seat/month, with targeted email, website chat, simple automations, AI agents and email and in-app chat support. |
| Teams needing advanced marketing tools | Professional | Listed at $90 per seat/month, with advanced workflows, AI search visibility tools, social account management and Content Agent. |
04Is HubSpot Marketing Hub worth the money?
Marketing Hub is easiest to justify when your team already uses HubSpot CRM and wants campaigns, content and lead data connected. Its feature range includes email, social, automation and reporting, while Professional adds advanced workflows and Content Agent. But seat-based pricing, potential contact add-ons and credit charges make the headline rate a poor estimate of total cost. The currency and annual-versus-monthly ambiguity also deserves confirmation before comparing it with other marketing platforms.
HubSpot Marketing Hub pricing FAQ
How much does HubSpot Marketing Hub cost?
The published pricing data lists Free at $0, Starter at $7, Professional at $90 and Enterprise at $175 per seat/month for paid plans. There’s a currency discrepancy: the pricing-page note records €7, €90 and €175. It also says the page defaults to annual billing and gives no separate monthly figures, so confirm the checkout amount.
Does HubSpot Marketing Hub have a free plan?
Yes. The Free plan is listed at $0 per month and includes Breeze AI Assistant across HubSpot, unified contact, company and deal records, two-way data sync with dozens of apps, and basic ticket routing. The published details don’t list paid-plan marketing features such as advanced workflows under Free.
Which plan includes Content Agent?
Professional is listed with Content Agent for on-brand content creation, along with advanced automation workflows, AI search visibility tools and social media account management. The Enterprise plan list doesn’t name Content Agent, so check with HubSpot if you need to confirm its availability there.
Are there extra charges beyond the plan price?
Additional seats are billed per user beyond the plan minimum, and HubSpot Credits are available in packs or pay-as-you-go for AI agents and automation. The published pricing details don’t give credit rates or contact add-on thresholds and prices, so ask for a total based on your expected usage.