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Paid plans start at $79/mo.
Sprout Social starts at $79 per seat/month on annual billing, with Essentials at $99 per seat/month when billed monthly. Standard, Professional and Advanced list at $199, $299 and $399 per seat/month annually; Enterprise pricing is custom. The key catch is that prices are per seat, Essentials and Standard cap you at five social profiles, and several add-ons have no published price. There’s no free plan, but Sprout lists a 30-day trial.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Essentials | $79 | $99 | Solo marketers simplifying basic publishing workflows |
| Standard | $199 | — | Small teams managing a few social profiles |
| Professional | $299 | — | Teams handling many profiles with high engagement |
| Advanced | $399 | — | Cross-functional teams with complex workflows |
| Enterprise | — | Quote | Large-scale enterprise social media operations |
Add-ons and overages
- Trellis Plus: 1,000 AI credits per seat/month, $28/seat/month billed annually or $35/seat/month billed monthly
- Premium Analytics (Standard plan and up, price not published)
- Listening (Standard plan and up, price not published)
- Employee Advocacy (Standard plan and up, price not published)
- Professional Services (Standard plan and up, multiple package levels, price not published)
What a team pays per month
| Plan | 1 seat | 5 seats | 10 seats | 25 seats |
|---|---|---|---|---|
| Essentials | $79 | $395 | $790 | $1,975 |
| Standard | $199 | $995 | $1,990 | $4,975 |
| Professional | $299 | $1,495 | $2,990 | $7,475 |
| Advanced | $399 | $1,995 | $3,990 | $9,975 |
02What the plan grid doesn't tell you
Per-seat pricing
Prices are per seat/month. Five Essentials seats would total $395/month on annual billing, before add-ons.
Profile caps
Essentials and Standard each include 5 social profiles. Professional is the first listed tier with unlimited profiles.
Monthly billing gap
Essentials costs $99 per seat/month billed monthly versus $79 annually. Monthly prices for higher tiers are not published.
Paid add-ons
Premium Analytics, Listening, Employee Advocacy and Professional Services cost extra; prices are not published. Trellis Plus costs $28 annually or $35 monthly per seat.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Solo marketers publishing content | Essentials | It includes 5 profiles, scheduling, profile and post reporting, and 100 AI agent credits per seat/month. |
| Small teams needing monitoring | Standard | It adds a consolidated inbox, collaboration tools, keyword and location monitoring, review management and Trellis AI agent. |
| Teams managing many profiles | Professional | It includes unlimited profiles, message tagging, competitor and paid insights, and AI Assist for post enhancement. |
04Is Sprout Social worth the money?
Sprout Social’s case is breadth: publishing, engagement, analytics and influencer campaign tools sit in one platform. That may suit teams that need those workflows together, but the per-seat price rises quickly from $79 to $199, $299 and $399 per month on annual billing. Five-profile limits on the two lower tiers and separately priced add-ons matter. We’d weigh the cost against the specific features and seats your team will use; Enterprise pricing requires a custom quote.
Sprout Social pricing FAQ
Is Sprout Social worth the money?
It may be worth paying for if your team needs publishing, engagement, analytics and collaboration tools together. But prices are per seat, and Essentials and Standard include only 5 social profiles each. Add-on prices for several features are not published, so check the full seat and feature needs before comparing the bill.
How much does Sprout Social social listening cost?
Sprout lists Listening as an add-on for Standard and higher plans, but does not publish its price. The Standard plan is $199 per seat/month billed annually, but that price does not include a published Listening add-on fee. Ask Sprout for a quote that includes the feature and your required seats.
How much is a Sprout subscription?
Essentials is $79 per seat/month billed annually or $99 monthly. Standard, Professional and Advanced are $199, $299 and $399 per seat/month on annual billing. Enterprise pricing is custom, and monthly rates for tiers above Essentials are not published.
Is Sprout Social free to use?
Sprout Social does not list a free plan. Its pricing information lists a 30-day free trial. After the trial, the listed Essentials price starts at $79 per seat/month with annual billing, or $99 per seat/month billed monthly.