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Paid plans start at €39/mo.
Supermetrics pricing starts at €39 per month on annual billing, or €49 month to month, according to the pricing page checked November 6, 2026. There is no free plan; the page lists a 14-day trial. Starter includes one destination, two data sources and one user, so add-ons matter if your setup outgrows those limits. Growth raises the caps, while Enterprise pricing is custom. The product connects marketing data to reporting, warehouse and AI tools.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Starter | €39 | €49 | Individuals and small teams |
| Growth | €159 | €199 | Growing teams needing more data |
| Enterprise | — | Quote | Organizations needing enterprise data solutions |
Add-ons and overages
- Starter extras: destinations €62 monthly or €49 annually (up to 2 total); data sources €37 or €29 (up to 3 total); ad accounts €13 or €10 (up to 3 total).
- Growth extras: destinations €187 monthly or €149 annually (up to 4 total); users €124 or €99 (up to 5 total); data sources €37 or €29 (up to 15 total); ad accounts €13 or €10 (up to 20 total).
- Enterprise extras have custom limits; prices are not published.
02What the plan grid doesn't tell you
Starter destination add-on
A second destination costs €49 per month billed annually or €62 month to month. Starter includes one; the add-on raises the total to two.
Starter source and account add-ons
Extra sources cost €29 annually or €37 monthly, up to three total. Extra ad accounts cost €10 or €13, up to three total.
Growth add-ons
Annual/monthly rates are €149/€187 for destinations, €99/€124 for users, €29/€37 for sources and €10/€13 for ad accounts; respective caps are 4, 5, 15 and 20.
Enterprise pricing
Enterprise plan and add-on prices are not published. User and account limits are custom.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Individuals and small teams | Starter | It costs €39 monthly with annual billing or €49 month to month, but includes just one destination, two sources and one user. |
| Teams needing more data | Growth | It includes seven sources, two users and seven accounts per source; pricing is €159 monthly annually or €199 month to month. |
| Organizations needing enterprise data | Enterprise | It offers custom limits, all data sources, warehousing, API access and SAML SSO. Pricing is not published. |
04Is Supermetrics worth the money?
Supermetrics is worth considering when you need one product to connect marketing data to reporting destinations, warehouses and AI tools, with campaign management as an extra. That breadth is the case for its price; the catch is Starter’s one destination, two sources and one user, with expansion sold separately. Growth gives more room but starts at €159 per month with annual billing (€199 monthly). For a small, fixed setup, that may be more than you need. Enterprise requires a quote.
Supermetrics pricing FAQ
What is the Supermetrics app?
Supermetrics connects advertising, analytics and CRM data to AI chats, dashboards, warehouses and reporting tools. The product description also lists campaign management, AI-built dashboards, APIs and scheduled refreshes for destinations such as Looker Studio and Google Sheets.
Is Supermetrics good?
It may suit teams that want marketing data feeding several kinds of tools, including dashboards, warehouses and AI chats. The trade-off is the limits on lower plans: Starter has one destination, two data sources and one user, and add-ons cost extra.
Is Supermetrics an ETL tool?
It can do part of an ETL-style job: Supermetrics connects marketing sources and can load analysis-ready data into BigQuery, Snowflake or another business warehouse. The published product information does not detail transformation options, so we would not treat it as a full specification of its ETL capabilities.
Do you have to pay for Supermetrics?
There is no free plan, according to the published pricing information, but the pricing page lists a 14-day trial. Paid plans start at €39 per month with annual billing or €49 month to month. Enterprise pricing is not published.