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Paid plans start at $37.45/mo. There's also a free plan.
Lusha has a free plan, then paid plans start at $37.45 per month when billed yearly, according to pricing checked November 6, 2026. Starter includes 4,800 credits a year, granted upfront, and one seat. Pro is $52.45 a month billed yearly; Premium is $299.95. Monthly billing is selectable, but its rates are not published on the vendor's site. Extra-credit pricing and Scale pricing are also not published.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Free | — | $0 | Individuals getting started |
| Starter | $37.45 | — | Individuals needing prospecting tools |
| Pro | $52.45 | — | Teams needing API access |
| Premium | $299.95 | — | Larger teams needing advanced controls |
| Scale | — | Quote | Large organizations needing custom plans |
Add-ons and overages
- Additional credits can be purchased; price not published
- For more seats, upgrade plans; teams over 5 users should contact sales
02What the plan grid doesn't tell you
Annual billing behind monthly rates
Starter, Pro and Premium prices are monthly equivalents billed yearly; the selectable monthly rates are not published.
Extra credits have no listed price
Additional credits can be purchased, but Lusha does not publish their price, making overage costs hard to forecast.
Seat limits may mean upgrading
Free and Starter include one seat, Pro includes two and Premium includes five. Teams over five users should contact sales.
Credits are annual allotments
Starter, Pro and Premium credits are granted upfront as yearly totals: 4,800, 7,200 and 40,800, respectively.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Individuals checking contact needs | Free | It includes 40 credits per month, one seat, and verified emails and phones, with no credit card required. |
| Solo prospectors needing bulk enrichment | Starter | At $37.45 monthly billed yearly, it includes 4,800 annual credits, one seat, bulk enrichment and five buying intent topics. |
| Small teams needing API access | Pro | It includes API access, CSV enrichment, 7,200 annual credits and two free seats for $52.45 monthly billed yearly. |
04Is Lusha worth the money?
Lusha's appeal is the bundle: contact data, buying signals, account scoring and API access sit in one product, with a free plan and Starter at $37.45 per month billed yearly. But credits are limited by plan, extra-credit pricing is unpublished, and the visible monthly prices require annual billing. We would shortlist it when those workflows fit and the credit allowance matches your prospecting volume. We would not call it cheaper than ZoomInfo or the wider category without comparable quotes and coverage checks.
Lusha pricing FAQ
Is Lusha reliable?
Lusha describes its records as verified and shows email confidence scores and last-updated dates, which give buyers context for judging a contact. That is not a guarantee every record is current or complete; our review verdict flags data gaps. Validate high-value records before relying on them for outreach.
How much do Lusha credits cost?
Starter costs $37.45 per month when billed yearly and includes 4,800 credits per year, granted upfront. Pro is $52.45 monthly billed yearly for 7,200 annual credits; Premium is $299.95 for 40,800. Lusha does not publish additional-credit pricing or monthly billing rates in the published pricing text.
What is Lusha used for?
Lusha is for finding and qualifying B2B prospects. It provides contact and company data, buying signals, account scoring, buying-committee mapping and lookalikes. Teams can use it through Workspace, a browser extension, API or AI chat integrations. Its stated use is building sales pipeline.
Is Lusha or ZoomInfo better?
The published information does not include ZoomInfo pricing, feature limits or data coverage, so we cannot make a sourced winner call. Compare the same workflow, contact coverage, credit rules, seats and annual cost in both quotes. Lusha has a free plan and Premium at $299.95 monthly billed yearly; Scale pricing is custom.