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Paid plans start at $89/mo.
BetterUp starts at $89 per month for one seat and one 30-minute 1:1 coaching session each month. Plus is $149 for two sessions, and Premium is $279 for four. Those are reported monthly prices; annual rates are not published. Enterprise pricing is custom, with seat and usage limits tailored. There is no free plan listed, and trial availability is not published. Treat these prices as a starting point, not a complete organization-wide quote.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Intro | — | $89 | Individuals seeking monthly coaching |
| Plus | — | $149 | Individuals seeking more coaching |
| Premium | — | $279 | Individuals seeking frequent coaching |
| Enterprise | — | Quote | Organizations needing tailored coaching |
02What the plan grid doesn't tell you
Annual billing
Annual-billing rates are not published, so we can't compare monthly payment with an annual commitment.
Enterprise quote
Organizations need a custom quote; the available pricing information gives no Enterprise starting price.
Session allowances
Individual tiers list 1, 2 or 4 monthly 30-minute sessions. Pricing for additional coaching is not stated.
Customized limits
Enterprise seat and usage limits are customized; their thresholds are not published.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Individuals wanting one session monthly | Intro | The $89 monthly plan includes one seat and one 30-minute 1:1 coaching session per month. |
| Individuals wanting four sessions monthly | Premium | At $279 per month, it includes one seat and four 30-minute 1:1 coaching sessions. |
| Organizations needing tailored coaching | Enterprise | It uses custom pricing, with seat and usage limits customized for the organization. |
04Is BetterUp worth the money?
BetterUp is worth considering if structured workforce coaching is the goal: the platform combines personalized coaching, AI coaching and performance intelligence, and its individual plans state the monthly session allowance. But the published individual prices do not establish an organization-wide cost. Enterprise pricing is custom, and annual rates are not published, so get a quote that spells out seats, usage limits and coaching before comparing it with other workforce coaching platforms.
BetterUp pricing FAQ
What is the 70/30 rule in coaching?
The BetterUp pricing information we reviewed does not define a 70/30 rule or explain how it applies to coaching. Its individual plan details specify monthly 30-minute session counts, not a time split or coaching method. Ask BetterUp to clarify the term if it appears in a proposal.
Is Prince Harry still employed by BetterUp?
The BetterUp product and pricing information available for this page does not establish Prince Harry's current employment status. We can't verify that from these sources. For an up-to-date answer, check a current BetterUp statement or reliable recent reporting.
What are the best platforms for life coaches?
The information available here does not compare or rank life-coaching platforms. BetterUp is described as a workforce coaching and performance platform, with individual monthly coaching plans as well as organization-focused Enterprise pricing. Whether it fits depends on your needs; its plan details do not establish how it compares with alternatives.
How much does a coach typically cost?
The available pricing information does not establish a typical market rate for coaching. BetterUp's individual plans are listed at $89, $149 and $279 per month, for one, two and four 30-minute 1:1 sessions respectively. Annual rates are not published, and Enterprise pricing is custom.