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Category · 14 tools · 5 comparisons

Keyword research tools

Find what people search for, how hard it is to rank and what it's worth.

Our ranked shortlist: the best keyword research tools →

At a glance

Tools tracked
14
Entry plans
$5.50–$117.33/mo
Typical entry plan
$20.75/mo
Free plan
9 of 14
Cheapest paid
eRank, $5.50/mo
Best value score
eRank, 8/10

Every tool we cover

Price tracker →
ToolScoreFromTop listed planFree planTrialPages
Marketing Miner7.0€19/mo*€114/moYes10 daysReview
LowFruits6.9$20.75/mo*$62.45/moNo—Review
eRank6.9$5.50/mo*$22.50/moYes—ReviewPricingAlternatives
SpyFu6.5$29/mo$187/moNo—ReviewPricingAlternatives
Keywords Everywhere6.4$7/mo*$120/moYes—ReviewPricingAlternatives
Mangools6.3$37.70/mo*$97.70/moYes10 daysReviewPricingAlternatives
Sale Samurai6.1$16.65/mo$19.99/moYes3 daysReview
Keyword Tool6.0$68/mo*$628/moYes—ReviewAlternatives
Exploding Topics6.0$39/mo$249/moNo7 daysReviewAlternatives
Keyword Magic Tool5.8€112.52/mo€238/moYes—Review
Semrush5.8$117.33/mo$248.17/moYesYesReviewPricingAlternatives
Ubersuggest5.3$16/mo*$54.75/moYes7 daysReviewPricingAlternatives
AnswerThePublic5.2$10/mo$99.50/moNo—ReviewPricingAlternatives
Long Tail Pro2.2$25/mo*$98/moNo7 daysReviewAlternatives

* Lower confidence: the vendor's pricing page couldn't be read directly or didn't list every price, so the figure was compiled from other public sources and may be incomplete. Check the vendor's page before you buy.

Head-to-head

Highest scored

Keyword research tools: quick answers

How much do keyword research tools cost?

Paid plans for the 14 keyword research tools we track start between $5.50 and $117.33 a month, and the typical entry plan is about $20.75 a month. 9 of them have a free plan. Prices are the vendors' own, checked Nov 6, 2026; most quote the per-month price when billed annually.

Which keyword research tool is the cheapest?

eRank has the lowest paid entry plan at $5.50 a month, followed by Keywords Everywhere at $7. If you can live with limits, Marketing Miner, eRank, Keywords Everywhere and Mangools have a free plan.

Which keyword research tools have a free plan?

Marketing Miner, eRank, Keywords Everywhere, Mangools, Sale Samurai, Keyword Tool, Keyword Magic Tool, Semrush and Ubersuggest have a free plan. Exploding Topics and Long Tail Pro offer a free trial instead. Free plans are usually capped on usage, seats or features; each review lists the limits.

Which keyword research tool scores highest in our reviews?

Marketing Miner scores highest at 7.0/10. A capable SEO research and tracking suite; check the limits and AI add-on costs before switching. On value for money alone, eRank rates best (8/10).