search legion

Review · Keyword research

Keyword Tool review

Free autocomplete scraping earns its keep for long-tail ideas, but the $68+/month Pro tiers ask for more than the data backs up.

6.0/10Search Legion score

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The bottom line

Solid free scraper, pricier Pro tiers that Reddit users compare unfavorably to SEMrush and Longtail Pro.

Keyword Tool's free version does one thing well: it pulls autocomplete suggestions from Google, YouTube, Bing, Amazon and other platforms without requiring an account, generating up to 750+ long-tail ideas per search term across 190+ country domains and 120+ languages, per the pricing page. A commenter on r/bigseo called the free tool "pretty awesome," and another said it speeds up the keyword idea process even if it's no substitute for original research. The catch is that the free tier hides search volume, CPC, and competition data entirely, so it's an idea generator, not a prioritization tool.

Paid plans start at $68/month billed annually (Starter, 50 requests/day, 50,000 keywords/day of volume data) and scale to $628/month annually for Agency, with monthly billing costing more across every tier. There's no free trial, only a 30-day money-back guarantee, and the pricing page doesn't publish overage costs once a daily request pool runs out. On r/PPC, one user compared Keyword Tool Pro to Longtail Pro Platinum and called it "way more expensive," while another said they kept gravitating back to SEMrush for deeper research. That lines up with the pattern across Reddit threads: people like the free scraper, but nobody makes a strong case for paying up when Moz Keyword Explorer, Ubersuggest, or SEMrush come up in the same conversations.

Good fit if

  • Teams wanting free long-tail keyword ideas
  • Users who want data Keyword Planner hides
  • Low-volume keyword research without signup

Skip it if

  • Teams needing built-in volume data for free
  • Buyers wanting a free trial of Pro
  • Agencies comparing cost against SEMrush, Moz
Keyword Tool homepage
Keyword Tool homepage, captured Nov 6, 2026

ScoresHow it rates

  • Features6.5
  • Ease of use8
  • Value for money5.5
  • Support4.5
  • User sentiment5.5

What works

  • No account needed for the free scraper
  • Pulls suggestions from 5+ platforms, not just Google
  • 750+ suggestions per search term, per the pricing page
  • 190+ country domains and 120+ languages supported
  • 30-day money-back guarantee replaces a free trial

What doesn't

  • Free tier hides all volume, CPC and competition data
  • Starter plan starts at $68/mo annual, $88/mo monthly
  • Reddit users call Pro pricier than Longtail Pro Platinum
  • No published overage pricing once daily requests run out
  • Support quality and response times not documented

01What Keyword Tool actually does

Keyword Tool generates long-tail keyword ideas by scraping autocomplete suggestions from Google, YouTube, Bing, Amazon, Instagram and other platforms, rather than pulling from Google Keyword Planner like most competitors. The free version works without signup and returns up to 750+ suggestions per search term, per the homepage. It covers 190+ country domains and 120+ languages, which matters for anyone doing localized or multilingual keyword research.

The free tier shows keyword ideas only, no volume, CPC, or competition data. To see that metric layer, you need Keyword Tool Pro, which starts at $68/month billed annually (or $88/month billed monthly) on the Starter plan, according to the pricing page. Pro also adds API and MCP access across 17 platforms, daily request caps, and historical search data going back 12 to 48 months depending on the plan.

02Where Keyword Tool is strong

The core pitch holds up: because it scrapes autocomplete instead of Keyword Planner, it surfaces long-tail phrases that competitors sourcing from Keyword Planner won't show you. A commenter on r/PPC claims Keyword Tool Pro pulls up to 19 autocomplete suggestions per search term versus the 5-10 you'd see doing a manual Google search, adding up to 1,400+ long-tail keywords per the same thread.

Other things Reddit users point to as genuine strengths:

  • The free version requires no account and is usable immediately, which multiple commenters on r/bigseo called "pretty awesome" for a no-cost tool
  • The Questions feature, which surfaces question-based long-tail queries, got a specific shoutout in one r/bigseo thread
  • Broad platform and language coverage makes it useful beyond plain Google SEO, including YouTube tag research, where one r/letsplay poster was pointed toward it before switching to TubeBuddy
  • Reddit users treat it as a legitimate second opinion tool, often running it alongside KeywordShitter or Moz Keyword Explorer rather than instead of them

03Where it falls short

The free version's biggest limit is data, not keyword count: no search volume, CPC, or competition numbers at all, per the pricing page. You get a long list of phrases and have to guess which ones matter.

Pro pricing scales fast. Starter runs $68-88/month for just 50 requests/day and volume data capped at 50,000 keywords/day. Growth, Scale, and Agency tiers push the daily request cap to 100, 200, and 400 respectively, with Agency running $628-788/month. There's no published overage pricing; the pricing page notes daily pools simply stop working once exhausted. Enterprise pricing isn't published at all.

Reddit sentiment on Pro is mixed. One r/PPC commenter called it "way more expensive" than Long Tail Pro Platinum for similar functionality, and another said they kept gravitating back to SEMrush despite paying for Keyword Tool Pro. No free trial exists, only a 30-day money-back guarantee, so testing Pro means paying first and asking for a refund if it doesn't deliver.

04Keyword Tool pricing: what you'll actually pay

The free version costs nothing and needs no signup, per the homepage. It generates 750+ long-tail suggestions pulled from Google, YouTube, Bing and Amazon autocomplete. The catch: no search volume, CPC, competition or trend data. For that, you need Keyword Tool Pro.

Pro starts at Starter, $68/month billed annually or $88/month billed monthly, for 50 requests/day and volume data on 50,000 keywords/day. Growth jumps to $148/month annual ($188 monthly) for 100 requests/day. Scale runs $308/month annual ($388 monthly) for 200 requests/day and 48 months of historical data. Agency tops out the published tiers at $628/month annual ($788 monthly) for 400 requests/day. Enterprise pricing isn't published.

There's no free trial of Pro, just a 30-day money-back guarantee. And once you burn through your daily request pool, the pricing page doesn't list any overage rate. You wait until tomorrow or upgrade.

05Switching to (or from) Keyword Tool

Leaving the free version costs nothing because there's nothing to leave. No account, no stored project data, no lock-in. If a search term doesn't return what you need, you just close the tab and try SEMrush or Ahrefs instead.

Pro is a different story once you're paying for seat access across 17 platforms via web, MCP, or API. Switching providers means re-exporting keyword lists and rebuilding whatever workflow you piped through Keyword Tool's API.

Why people leave: Reddit threads comparing keyword tools consistently put Keyword Tool Pro behind SEMrush and Longtail Pro on value once you're paying for volume data. Commenters on r/SEO and r/bigseo note that the daily request caps feel restrictive at the Starter and Growth tiers, and that competitors bundle rank tracking or content tools for similar money. The lack of a free trial for Pro, just a money-back guarantee, also gets mentioned as a reason buyers test it cautiously before committing to annual billing.

From the threadsWhat users say

Reddit threads are split but lean mildly positive on the free version, especially for quick long-tail ideas and its Questions feature. Users treat it as one of several free keyword tools worth checking, not a go-to primary platform, and some find Keyword Tool Pro pricey next to competitors.

Free version praised
For free it is pretty awesome
r/bigseo · view thread
Questions feature liked
I do like the Questions feature of it
r/bigseo · view thread
Pro pricing seen as high
Looks similar longtail pro platinum. But way more expensive
r/PPC · view thread
Good but not a substitute
I like the simplicity of the tool. Although there is never a good substitute for doing your own research, I think that this is a great tool that can really speed up the idea process
r/bigseo · view thread

Questions people ask

Is Keyword Tool actually free to use?

Yes. The free version works without creating an account and generates up to 750+ long-tail suggestions per search term, per the pricing page. It hides search volume, CPC, competition, and trend data, which only unlocks on paid plans starting at $68/month billed annually.

How is Keyword Tool different from Google Keyword Planner?

Keyword Tool pulls suggestions from Google Autocomplete rather than Keyword Planner, plus autocomplete from YouTube, Bing, Amazon, and Instagram. A company representative in one Reddit thread claimed it surfaces up to 19 autocomplete suggestions per search term, more than you'd see doing a manual Google search.

What does Keyword Tool Pro cost?

Per the pricing page, Starter runs $68/month annual ($88 billed monthly) with 50 requests/day and volume data for 50,000 keywords/day. Growth is $148/month annual, Scale $308/month annual, and Agency $628/month annual, each adding more daily requests and longer historical data windows.

Is Keyword Tool worth it compared to alternatives like Ubersuggest or SEMrush?

Reddit opinions vary. One r/PPC commenter said Keyword Tool Pro looks similar to Longtail Pro Platinum but costs more, while another said they always end up gravitating back to SemRush for deeper research. Others in r/bigseo mentioned Ubersuggest and Moz Keyword Explorer as free-tier comparisons.

Does Keyword Tool require signing up for an account?

No. Per the homepage, the free version is usable without any signup, which is part of why Reddit users describe it as a quick first-stop tool alongside other free options like Keyword Shitter and Ubersuggest rather than a full replacement for paid research platforms.

Sources

  1. Keyword Tool homepage
  2. Keyword Tool pricing, compiled via web search from datacircle.dev, keywordtool.io, searchatlas.com, femaleswitch.com
  3. Reddit: Keywordtool.io
  4. Reddit: How useful is keywordtool.io (keyword suggestion tool)
  5. Reddit: Anybody have experience with keywordtool.io pro?
  6. Reddit: KeywordTool.io Review – Alternative Tool to Ubersuggest and Google Keyword Planner