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Paid plans start at $24.17/mo.
SHOPLINE starts at $29 per month when billed monthly, or $24.17 per month on annual billing, according to its pricing page. The annual equivalent is 10/12 of the monthly price because SHOPLINE says annual billing includes two months free. There is no free plan, but the vendor lists a 14-day trial. Before switching, compare transaction fees, staff and location limits, and the cost of Shopper App or SHOPLINE POS; these affect the total beyond the headline price.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Starter | $24.17 | $29 | New stores and small teams |
| Essential | $65.83 | $79 | Growing stores with rising sales |
| Premium | $224.17 | $269 | Scaling brands with complex operations |
| Enterprise | — | Quote | High-growth brands and global commerce |
Add-ons and overages
- Shopper App starts at $999/month on Starter, Essential, and Premium; Enterprise: contact an expert consultant.
- SHOPLINE POS starts at $39/month on Starter, Essential, and Premium; Enterprise: contact an expert consultant.
02What the plan grid doesn't tell you
Third-party transaction fees
The plan grid lists 2% on Starter, 0.8% on Essential and 0.5% on Premium. Enterprise pricing is not published; confirm how the fee applies to your payment setup.
Paid add-ons
Shopper App starts at $999/month and SHOPLINE POS at $39/month on Starter, Essential and Premium. For Enterprise, contact an expert consultant.
Staff and location caps
Starter includes 5 staff accounts and 15 locations; Essential 35 staff and 15 locations; Premium 100 staff and 30 locations. Enterprise lists unlimited staff and 300 locations.
SmartPush email allowance
Starter, Essential and Premium each include 1,000 SmartPush emails per store; Enterprise lists 10,000. Pricing for additional emails is not published.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| New or small stores | Starter | The lowest listed price includes 5 staff accounts, 15 locations and 1,000 SmartPush emails per store; weigh the 2% third-party transaction fee. |
| Growing stores needing more seats | Essential | It includes 35 staff accounts and a 0.8% third-party transaction fee, for $79/month monthly or $65.83/month on annual billing. |
| Scaling multi-location operations | Premium | It includes 100 staff accounts, 30 locations and a 0.5% third-party transaction fee; the price is $269/month monthly or $224.17/month annually. |
04Is SHOPLINE worth the money?
SHOPLINE can make sense when one platform needs to cover web, social, marketplaces and physical POS; its homepage also highlights subscriptions, inventory and marketing tools. But the starting price is not the whole cost: Starter carries a 2% third-party transaction fee, and Shopper App and POS are paid add-ons. Compare total fees and the tools you need against alternatives before switching. Enterprise pricing is not published, so request a quote.
SHOPLINE pricing FAQ
How much does SHOPLINE cost?
SHOPLINE lists Starter at $29/month, Essential at $79/month and Premium at $269/month on monthly billing. Annual-billing equivalents are $24.17, $65.83 and $224.17 per month, respectively. Enterprise pricing is custom and not published. The public page also lists a 14-day trial, but no free plan.
Does SHOPLINE offer a discount for annual billing?
The pricing page says annual billing includes two months free. The annual per-month figures are 10/12 of the listed monthly prices: $24.17 for Starter, $65.83 for Essential and $224.17 for Premium. Enterprise is custom; its price is not published.
Does SHOPLINE have a free plan or trial?
SHOPLINE lists a 14-day free trial and no free plan. The public pricing details do not state whether a payment method is required, whether all features are available during the trial, or what happens to store data when it ends. Confirm those terms with SHOPLINE before relying on the trial.
What transaction fees and add-on costs should I expect?
The listed third-party transaction fee is 2% on Starter, 0.8% on Essential and 0.5% on Premium; Enterprise is not published. Shopper App starts at $999/month and SHOPLINE POS at $39/month on those three plans. Enterprise add-on pricing requires contacting an expert consultant.