We may earn a commission if you buy through links on this page. It never changes a score or a ranking. How we make money
Paid plans start at CHF 21/mo. There's also a free plan.
Shopify’s Basic plan costs CHF 21/month with annual billing or CHF 29 month to month. Grow is CHF 59 or CHF 79, and Advanced is CHF 269 or CHF 359. Plus starts at EUR 2,100/month; annual pricing is not listed. Agentic costs CHF 0/month, but it’s for selling through AI channels, not a standard online store plan. Shopify lists a 3-day free trial. Payment processing, third-party transaction fees, POS Pro and app costs can add to the bill.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Basic | CHF 21 | CHF 29 | Solo entrepreneurs |
| Grow | CHF 59 | CHF 79 | Small teams |
| Advanced | CHF 269 | CHF 359 | Businesses expanding globally |
| Plus | — | CHF 2,100 | Complex businesses |
| Agentic | — | CHF 0 | Selling in AI channels |
Add-ons and overages
- POS Pro: CHF 69/month per location
- Over 50 synced marketplace orders: 1% fee, up to $99 USD/month
- Third-party transaction fees: 2% Basic, 1% Grow, 0.6% Advanced, 0.2% Plus
02What the plan grid doesn't tell you
Card processing rates
Standard online rates are 2.95% + CHF 0.30 on Basic, 2.75% on Grow and 2.55% on Advanced, each plus CHF 0.30.
Third-party transaction fees
Shopify lists fees of 2% on Basic, 1% on Grow, 0.6% on Advanced and 0.2% on Plus.
POS Pro locations
POS Pro costs CHF 69/month per location. Plus includes 20 POS Pro locations.
Marketplace order overages
The first 50 synced marketplace orders/month are free; orders above that incur a 1% fee, capped at $99 USD/month.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Solo entrepreneurs | Basic | The lowest-priced standard store plan, with 10 inventory locations and up to 3 B2B catalogs. |
| Small teams | Grow | Includes 5 additional staff accounts and a lower listed online card rate than Basic. |
| Businesses expanding globally | Advanced | Includes 15 additional staff accounts and the lowest listed online card rate among the three standard plans. |
04Is Shopify worth the money?
Shopify’s price buys more than a storefront: the platform supports online, in-person, social and AI-channel selling, plus centralized store management. But the plan price is only part of the cost. Card rates and third-party transaction fees vary by plan, while POS Pro and app costs can add more. The pricing page lists 21,000+ apps, but does not give a typical app budget. Shopify can be worth it if you need its channels and tools; compare total operating costs, not just the monthly subscription.
Shopify pricing FAQ
How much does Shopify really cost?
The standard plans are CHF 21, CHF 59 and CHF 269 per month when billed yearly, or CHF 29, CHF 79 and CHF 359 month to month. Plus starts at EUR 2,100/month. Add payment fees, possible third-party transaction fees, paid apps and any POS Pro locations you need.
How much does Shopify take from a $100 sale?
The published pricing lists online card rates in CHF, not USD, so it does not provide an exact fee for a $100 sale. For a CHF 100 sale, the listed card fee is CHF 3.25 on Basic, CHF 3.05 on Grow or CHF 2.85 on Advanced, before any applicable third-party transaction fee.
Who is Shopify's biggest competitor?
The published pricing information does not identify Shopify’s biggest competitor, and it does not define a measure such as market share, revenue or store count. The answer depends on what you are comparing. We would not name a single largest competitor without a sourced metric and current comparison.
How much does Shopify cost per month?
Basic is CHF 29/month, Grow is CHF 79 and Advanced is CHF 359 when billed monthly. Annual billing lowers those monthly prices to CHF 21, CHF 59 and CHF 269. Plus starts at EUR 2,100/month, while Agentic is CHF 0/month for selling in AI channels.