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Paid plans start at $120/mo. There's also a free plan.
Cycle has a free Starter plan, while Pro starts at $120 per month billed annually or $160 month to month—before Maker fees. The extra charge is $40 per Maker monthly on annual billing or $60 per Maker monthly on monthly billing, so there is no useful all-in Pro price without your Maker count. Starter is capped at 20 active insights. Business+ uses custom pricing, and listed free-trial durations are not published.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Starter | $0 | $0 | Small teams exploring customer insights |
| Pro | $120 | $160 | Teams managing ongoing customer feedback |
| Business+ | — | Quote | Organizations needing broader workspace controls |
02What the plan grid doesn't tell you
Per-Maker fees
$60 per Maker monthly, or $40 per Maker monthly on annual billing, sits on top of Pro's $160 or $120 monthly base.
Annual billing
The lower $120 Pro base and $40 Maker rate are listed for annual billing. The published pricing information does not publish cancellation terms.
Starter insight cap
Starter is free but includes up to 20 active insights. Pro lists unlimited active insights.
Trial duration
Pro and Business+ list a free trial, but its duration is not published.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Small teams exploring customer insights | Starter | It costs nothing and includes unlimited makers and collaborators, but caps active insights at 20. |
| Teams managing ongoing feedback | Pro | It includes unlimited active insights and file uploads; budget for the base price plus a fee for each Maker. |
| Organizations needing workspace controls | Business+ | It lists unlimited doc types, workspaces, and activity log, but pricing is custom. |
04Is Cycle worth the money?
Cycle brings feedback collection, AI synthesis, collaborative specs, roadmaps, changelogs, and issue-tracker sync into one product-to-delivery workflow. That breadth may suit teams that want feedback tied to work in Linear or Jira and customer updates when features ship. The price is harder to judge from the headline: Pro's base excludes Maker fees, while Business+ has no published price. Count your Makers before comparing Pro with other tools, and confirm the custom quote before choosing Business+.
Cycle pricing FAQ
What is the average price of Cycle?
Cycle does not have one published all-in average price. Starter is free. Pro has a $160 monthly base plus $60 per Maker, or a $120 monthly base plus $40 per Maker with annual billing. Business+ is custom-priced, so the total depends on team size and plan.
What is life cycle pricing?
Cycle's provided pricing information does not define “life cycle pricing” as a product or billing method. It lists three plans: Starter, Pro, and Business+. Starter is free, Pro charges a base price plus per-Maker fees, and Business+ uses custom pricing.
How much do cycles cost?
If you mean Cycle, the customer-feedback platform, Starter costs $0. Pro starts at $160 per month plus $60 per Maker, or $120 per month plus $40 per Maker with annual billing. Business+ pricing is custom, and the listed trial duration is not published.
How much does SoulCycle cost?
SoulCycle is a different service from Cycle, the customer-feedback platform covered here. The pricing information available for this page does not include SoulCycle classes, memberships, or fees, so we can't give a supported SoulCycle price.