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Category · 10 tools · 3 comparisons

Lead capture software

Tools that use popups, forms and interactive funnels to turn visitors into leads.

Our ranked shortlist: the best lead capture software →

At a glance

Tools tracked
10
Entry plans
$9–$500/mo
Typical entry plan
$30/mo
Free plan
5 of 10
Cheapest paid
OptinMonster, $9/mo
Best value score
ScoreApp, 6.5/10

Every tool we cover

Price tracker →
ToolScoreFromTop listed planFree planTrialPages
ScoreApp7.0$30/mo$799/moYes—ReviewPricingAlternatives
heyflow7.0€19/mo*€1,100/moNo14 daysReviewPricingAlternatives
Perspective7.0$47/mo*$969/moYes14 daysReviewPricing
OptinMonster6.7$9/mo$67/moYes—ReviewPricingAlternatives
Digioh6.2$500/mo$500/moNo—ReviewPricingAlternatives
StayFi6.1$19/mo*$19/moNo—ReviewPricing
ViralSweep6.0$41/mo$833/moNo7 daysReview
Intaker6.0Custom*—No—Review
Inquirly5.5$10/mo*$16/moYes30 daysReview
Sumo4.8$39/mo*$39/moYes—ReviewPricingAlternatives

* Lower confidence: the vendor's pricing page couldn't be read directly or didn't list every price, so the figure was compiled from other public sources and may be incomplete. Check the vendor's page before you buy.

Head-to-head

Highest scored

Lead capture software: quick answers

How much does lead capture software cost?

Paid plans for the 10 lead capture tools we track start between $9 and $500 a month, and the typical entry plan is about $30 a month. 5 of them have a free plan. Intaker doesn't publish a starting price. Prices are the vendors' own, checked Nov 6, 2026; most quote the per-month price when billed annually.

Which lead capture tool is the cheapest?

OptinMonster has the lowest paid entry plan at $9 a month, followed by Inquirly at $10. If you can live with limits, ScoreApp, Perspective, OptinMonster and Inquirly have a free plan.

Which lead capture tools have a free plan?

ScoreApp, Perspective, OptinMonster, Inquirly and Sumo have a free plan. heyflow and ViralSweep offer a free trial instead. Free plans are usually capped on usage, seats or features; each review lists the limits.

Which lead capture tool scores highest in our reviews?

ScoreApp scores highest at 7.0/10. Good for tailored lead qualification; check the response caps before committing.