search legion

Buying guide · 15 tools · prices checked Nov 6, 2026

The best webinar software in 2026

Our ranked picks cover webinar marketing, sales, training and events—with starting prices and the plan limits to check before switching.

We may earn a commission if you buy through links on this page. It never changes a score or a ranking. How we make money

For most marketing teams, Livestorm is our best overall pick: it is built for branded lead-generation webinars and multi-session events, with a listed starting price of $2.50. ClickMeeting and Crowdcast are worth comparing if ticket sales or creator events matter more. The right choice depends on your audience cap and format: Demio’s Starter plan caps attendance at 50, while Webinar.net’s $500 monthly entry plan caps it at 500. We rank 15 platforms by fit and value, and flag where pricing or limits are not published.

Quick picksThe shortlist

  1. LivestormBest overall · €2.50/mo
  2. ClickMeetingBest for lead generation · $32/mo
  3. CrowdcastBest for creators · $49/mo
  4. WebinarJamBest for webinar sales · $39/mo
  5. eWebinarBest for repeat demos · $84.17/mo
  6. GoTo WebinarBest for training · $59/mo
  7. Zoom WebinarsBest for broadcast events · $66.67/mo
  8. DemioBest for recurring webinars · $45/mo
  9. evmuxBest for podcast creators · $19/mo
  10. BigMarkerBest for event programs · Custom
  11. EverWebinarBest for evergreen funnels · $79/mo
  12. ON24Best for B2B marketing · Custom
  13. GoldcastBest for B2B video hubs · Free
  14. BrightTALKBest for frequent B2B events · $500/mo
  15. Webinar.netBest for browser access · $500/mo

01Compared at a glance

ToolScoreFromFree planTrial
Livestorm7.7€2.50/moNo—
ClickMeeting7.0$32/moNo14 days
Crowdcast7.0$49/moNo14 days
WebinarJam7.0$39/moNo14 days
eWebinar7.0$84.17/moNo14 days
GoTo Webinar6.5$59/moNoYes
Zoom Webinars6.9$66.67/moNo—
Demio6.3$45/moNo14 days
evmux6.7$19/moYes—
BigMarker6.5CustomNo—
EverWebinar6.5$79/moNo14 days
ON246.4CustomNo—
Goldcast6.2FreeYes—
BrightTALK5.8$500/moNo—
Webinar.net5.8$500/moNo—

02The picks, in detail

  1. Best overall

    Livestorm

    Livestorm takes the top spot for marketing teams that want branded lead-generation webinars or multi-session events. Its listed starting price is $2.50, and it is also a fit for organizations seeking EU-hosted webinar software. The trade-off in our comparison is variable attendee-credit costs, so check how those credits work for your expected audience before switching.

    What works

    • Custom registration pages, email cadences and embeddable registration widgets
    • Polls, Q&A, chat, upvotes, reactions and breakout rooms
    • Supports multi-session events, replays and replay analytics

    What doesn't

    • Pro pricing scales with attendee credits rather than a flat monthly fee
    • Credits are consumed per unique participant per session over 12 months
    • Pro sessions are capped at four hours
    7.7/10
    from
    €2.50/mo
    Visit ↗
    Livestorm homepage
  2. Best for lead generation

    ClickMeeting

    ClickMeeting is a strong general-purpose option for hosts selling webinar tickets, automating lead-generation webinars or running interactive events for education. It is listed from $32, putting it below several alternatives here. Our comparison warns about attendee caps and unpublished costs, though, so confirm the plan limits and any additional charges against your expected event size.

    What works

    • Supports live, automated, and on-demand webinars
    • Paid webinars can include tickets and discount codes
    • Includes polls, breakout rooms, chat, and whiteboard

    What doesn't

    • No free plan; the free trial lasts 14 days
    • Essential recording is capped at two hours
    • Pro and Enterprise prices aren’t published
    7.0/10
    from
    $32/mo
    Visit ↗
    ClickMeeting homepage
  3. Best for creators

    Crowdcast

    Crowdcast suits creators selling workshops and community organizers who need ticketing and built-in production tools. Its listed starting price is $49. Our comparison flags caps and fees as items to check before committing, so confirm the audience limits and costs that apply to your event format rather than choosing on the starting price alone.

    What works

    • Bundles chat, polls, ticketing and livestream production
    • Supports free and paid events
    • Pro includes live captions

    What doesn't

    • No free plan; listed starting price is $49/month
    • Lite includes 10 streaming hours monthly
    • Extra attendees cost 15¢ each
    7.0/10
    from
    $49/mo
    Visit ↗
    Crowdcast homepage
  4. Best for webinar sales

    WebinarJam

    WebinarJam is a good fit for webinar-led sales, timed offers and automated replay funnels. Our comparison says teams can use it for events of up to 5,000 attendees, with a listed starting price of $39. That capacity has plan limits: larger events move to pricier plans, so check which tier covers your audience before you build a sales workflow around it.

    What works

    • Browser-based attendee joining, with no downloads required
    • Timed offers support sales during webinars and replays
    • Automated follow-ups keep selling after the event

    What doesn't

    • No free plan; trial costs $1 for 14 days
    • Starter is capped at 100 attendees
    • 500-attendee Basic plan costs $99 monthly
    7.0/10
    from
    $39/mo
    Visit ↗
    WebinarJam homepage
  5. Best for repeat demos

    eWebinar

    eWebinar is designed for repeating product demos, on-demand onboarding and training, and scheduled sessions across time zones. Its listed starting price is $84.17. The main buying check is capacity: our comparison flags active-webinar and registrant caps but does not give their values. Confirm those limits against your number of sessions and expected registrations before switching.

    What works

    • Runs scheduled or on-demand without a presenter
    • Offers automated live or asynchronous chat
    • Adds polls and other playback interactions

    What doesn't

    • No free plan; trial lasts 14 days
    • Level 1 is limited to one active eWebinar
    • Level 1 caps registrants at 1,000 monthly
    7.0/10
    from
    $84.17/mo
    Visit ↗
    eWebinar homepage
  6. Best for training

    GoTo Webinar

    GoTo Webinar covers recurring marketing webinars and training sessions where breakout rooms matter; it can also suit large events with custom capacity. Its listed starting price is $59. Our comparison says to check plan limits and custom pricing, so the entry figure alone is not enough to estimate the cost of a larger or more structured program.

    What works

    • Registration pages and reminder emails
    • Practice Mode for rehearsals
    • Simulive supports prerecorded sessions and polls

    What doesn't

    • No free plan listed
    • Free-trial availability not published
    • Elevate organizer limit not published
    6.5/10
    from
    $59/mo
    Visit ↗
    GoTo Webinar homepage
  7. Best for broadcast events

    Zoom Webinars

    Zoom Webinars is aimed at large, structured broadcasts and events that need production controls. Our comparison also flags it as a natural option for teams already paying for Zoom Workplace. Its listed starting price is $66.67, but costs can rise if you also need Zoom Workplace, so account for that alongside the webinar plan.

    What works

    • Scales from 500 to 100,000 attendees
    • Supports up to 1,000 video panelists
    • Simulive lets recorded sessions run as live events

    What doesn't

    • Requires a paid Zoom Workplace license too
    • Annual price is $66.67/month; monthly billing is $89
    • Events are limited to 30 hours
    6.9/10
    from
    $66.67/mo
    Visit ↗
    Zoom Webinars homepage
  8. Best for recurring webinars

    Demio

    Demio covers recurring webinars and the core interactive needs of polls and Q&A. It is listed from $45, but its Starter plan caps attendance at 50, making that entry price less compelling for larger rooms. Our comparison identifies higher-attendance rooms as a use case, so verify the plan required for your audience before treating $45 as your likely cost.

    What works

    • 14-day free trial; no free plan
    • Starter includes one host and 15 event admins
    • Growth room options reach 3,000 attendees

    What doesn't

    • Starter room limit is 50 attendees
    • Starter monthly billing costs $63, versus $45 annually
    • Monthly Growth and Premium prices are not published
    6.3/10
    from
    $45/mo
    Visit ↗
    Demio homepage
  9. Best for podcast creators

    evmux

    Evmux is a budget-oriented fit for podcast creators who want branded multistream productions or separate participant files. Our comparison lists it from $19 and notes a free plan. It also flags caps and reliability as factors to weigh. Check that the limits and reported reliability fit your production workflow before choosing it on price.

    What works

    • Free plan includes two simultaneous destinations
    • Basic starts at $19 monthly with annual billing
    • Paid plans allow more simultaneous destinations

    What doesn't

    • Free cloud recordings are limited to 7 minutes
    • Free plan caps streams at 2 hours each
    • Basic Individual storage is 20GB
    6.7/10
    from
    $19/mo
    Visit ↗
    evmux homepage
  10. Best for event programs

    BigMarker

    BigMarker combines webinars and events, with tools for capturing attendee CRM data and building on-demand hubs. It could suit teams that want more than a standalone webinar tool. Pricing is quote-based, and our comparison says several limits are unpublished. Ask for a quote and exact plan caps before comparing it with platforms that list starting prices.

    What works

    • Webcast plans include unlimited registrants
    • Simulive playback can run on schedule
    • Interactive tools include polls, Q&A and chat

    What doesn't

    • Starting price is not published
    • Plans require custom quotes
    • Some registration and event limits are unpublished
    6.5/10
    from
    Custom
    Visit ↗
    BigMarker homepage
  11. Best for evergreen funnels

    EverWebinar

    EverWebinar is built for automated evergreen webinar funnels, can import recordings from WebinarJam, and suits teams that staff chat during replays. The lowest listed rate is $79, but it requires a two-year commitment totaling $1,896. That upfront commitment makes it a narrower fit: confirm the term and cost work for your replay program before switching.

    What works

    • Runs presentations on set schedules across time zones
    • Just-in-Time sessions start 5–15 minutes after registration
    • Simulates chat messages and attendee counts

    What doesn't

    • $199 monthly price is steep for flexible billing
    • $1,188 annual plan is charged upfront
    • Lowest rate requires $1,896 upfront every two years
    6.5/10
    from
    $79/mo
    Visit ↗
    EverWebinar homepage
  12. Best for B2B marketing

    ON24

    ON24 suits B2B webinar marketing teams that want audience segmentation and ways to repurpose webinar content. Its pricing is not published in our comparison, which also notes there are no useful Reddit reviews to help confirm value. That leaves buyers with less public cost information to compare, so request pricing and plan limits before shortlisting it.

    What works

    • Personalized attendee experiences at scale
    • Repurposes webinars into ebooks, blogs and short videos
    • Engagement heatmaps identify high-interest event moments

    What doesn't

    • Essentials, Standard and Advanced prices are not published
    • Plan inclusions are not specified in the available pricing data
    • Virtual events add-on cost is not published
    6.4/10
    from
    Custom
    Visit ↗
    ON24 homepage
  13. Best for B2B video hubs

    Goldcast

    Goldcast is a broad B2B video toolkit for teams repurposing webinars, hosting digital events or managing video hubs. Our comparison lists a free plan, but paid pricing is quote-based and limits are described as hidden. That makes it difficult to compare against fixed-price alternatives; ask for the paid-plan cost and exact caps before relying on the free option.

    What works

    • Combines digital events with content repurposing
    • Content Lab is free to get started
    • Recording Studio lists HD recordings

    What doesn't

    • Starting price is not published
    • Seat and usage limits are not published
    • Events requires requesting a demo
    6.2/10
    from
    Free
    Visit ↗
    Goldcast homepage
  14. Best for frequent B2B events

    BrightTALK

    BrightTALK covers frequent live B2B webinars, virtual events and B2B video content. Its listed starting price is $500 per month, while our comparison says limits are unpublished. That is a substantial listed entry price without clear caps to compare, so ask what audience and event limits apply before deciding whether its breadth justifies the spend.

    What works

    • Talks includes unlimited live webinars
    • Talks includes unlimited attendees
    • Supports webinars and virtual events

    What doesn't

    • Starting price is $500 per month
    • Annual billing is in advance
    • Total annual amounts are not published
    5.8/10
    from
    $500/mo
    Visit ↗
    BrightTALK homepage
  15. Best for browser access

    Webinar.net

    Webinar.net is a fit for teams that need a customized event interface and browser access for attendees, especially when webinars do not run concurrently. Its listed entry price is $500 per month, and that plan caps events at 500 attendees. The price and cap make it a specific rather than general-purpose pick; check whether both fit your event schedule and audience.

    What works

    • Attendees join in a browser without plug-ins
    • Interface supports custom colors, fonts, backgrounds, and logos
    • Analytics cover attendee activity and presentation engagement

    What doesn't

    • Starting price is $500 per month
    • Listed plan requires a 12-month commitment
    • Platform plan caps webinars at 500 attendees
    5.8/10
    from
    $500/mo
    Visit ↗
    Webinar.net homepage

03How we chose

We weigh published pricing, stated attendee and recording limits, product documentation, marketing integrations, and Reddit sentiment. We compare live, automated, and evergreen use cases because they are part of this category. We treat prices and caps as source-specific, note when details are not published, and distinguish vendor claims from user reports. We do not claim hands-on testing, trials, benchmarks, or screenshots. If available published material does not establish a feature, limit, or price, we leave it unconfirmed rather than infer it.

04Choose the webinar format before comparing tools

Start by deciding whether you need live presentations, automated sessions, evergreen playback, or a mix. Then compare products against that use case rather than a feature checklist alone. For lead generation, check how each option handles registration and whether its documented marketing integrations fit the tools your team already uses. Verify the attendee cap on the specific plan you would buy; a headline limit is useful only if it applies to your expected event size. Check recording availability and any stated limits on access or playback. If pricing, caps, or recording terms are not published, treat them as questions for the vendor, not as included features. The listed tools—Livestorm, Demio, WebinarJam, EverWebinar, ON24, BigMarker, GoTo Webinar, Zoom Webinars, Crowdcast, eWebinar, ClickMeeting, Goldcast, evmux, BrightTALK, and Webinar.net—need comparison against the same requirements.

05Compare the cost of switching, not just the sticker price

Before moving a webinar program, map what has to come with it: registration pages, attendee and lead data, recordings, follow-up workflows, and connections to your marketing tools. Confirm in the product documentation what can be exported or transferred; do not assume a new platform will preserve your existing setup. Compare published prices on the billing basis shown, then check which plan includes the attendee capacity, recording access, and integrations you need. If a price or limit is not published, mark it as unknown and ask the vendor for the relevant terms in writing. Also identify who will own event setup and follow-up after the switch. A lower listed price may not settle the decision if required features sit outside the plan you are comparing. Keep a short list of must-haves and reject options that cannot verify them.

Questions people ask

Which webinar software has the highest attendee cap?

We can’t name a winner without verified attendee limits for comparable plans. Check the cap published for the specific tier you would use, and confirm whether it applies to live attendees, registrations, or another measure. If the limit is not published, treat it as unconfirmed.

Do webinar platforms include recordings?

Recording terms can vary by product and plan, so check the relevant pricing page and documentation rather than assuming recordings are included. Confirm whether recording is available on your intended plan and whether the published terms address storage, access, or playback limits.

What should I look for in evergreen webinar software?

Start with the playback and scheduling needs of your evergreen program, then verify the relevant features in product documentation. Check whether the plan supports your intended attendee volume and marketing integrations. We can’t rank the listed tools for evergreen use without comparable, verified product details.

How should I compare webinar software pricing?

Compare the published price for the plan that meets your needs, not just a starting price. Check the billing basis, attendee limits, recording terms, and whether required marketing integrations are listed for that plan. Mark unpublished costs or limits as unknown and confirm them with the vendor.