Loop Subscriptions review

Loop Subscriptions is subscription software for Shopify brands that want to manage and grow recurring revenue. Its core tools cover subscriber self-service, failed-payment recovery, cancellation flows and subscription analytics. The customer portal lets subscribers manage their subscriptions themselves, while payment recovery works to recover failed payments automatically. Cancellation flows are designed to turn some cancellation attempts into saves. Analytics helps teams follow subscription performance and investigate why it changes.

Loop also offers bundles and upsell features aimed at growing revenue from existing subscribers. The company lists migration support, including white-glove migration on Starter. Its stated focus is Shopify, so brands on other commerce platforms should not assume it fits their setup. In short, Loop combines subscription operations and retention tools, with its price depending on the plan and its listed transaction fee.

The product covers several jobs subscription teams often need to handle: giving customers self-service, recovering failed payments, trying to save cancellations, and tracking subscription performance. Bundles and upsells extend that remit beyond basic subscription management, with features aimed at increasing value from existing subscribers.

• The Free Forever plan costs $0 per month and includes up to 50 active subscriptions, giving smaller brands a limited way to start.
• Starter is $99 per month, with a 1.0% transaction fee, no per-order fee, 30+ integrations and white-glove migration.
• Pro is $399 per month, with a 0.75% transaction fee, no per-order fee, a dedicated CSM, API and webhooks access, and a multi-language portal.

The pricing page lists month-to-month billing and a 14-day free trial. The migration offer and integrations on Starter may matter to brands moving an existing subscription setup; Pro adds named support and technical access. Those are concrete plan differences, rather than features hidden behind a vague “contact sales” tier.

The main cost to watch is the transaction fee. Starter lists 1.0%; Pro lists 0.75%. Both also have a monthly subscription price, so the free per-order fee does not mean the plans have no usage-based charge. The pricing page does not publish payment-processing rates; those are handled by the payment processor, so the full cost depends on fees outside Loop’s listed plan price.

Free Forever is capped at 50 active subscriptions. The pricing details do not say what happens to a store’s service or cost when it exceeds that cap, so confirm the upgrade path before relying on the free tier. Starter and Pro cost $99 and $399 per month respectively, and the page lists no annual billing option. Enterprise pricing is not published: its transaction fee is negotiable and pricing is volume-based. That makes it hard to compare Enterprise with a fixed-price alternative without a quote. The product is also positioned for Shopify brands, not as a platform-neutral subscription tool.

Loop lists a Free Forever plan for up to 50 active subscriptions. Paid plans are billed monthly, with no annual option listed. Starter costs $99 per month and adds a 1.0% transaction fee; Pro costs $399 per month with a 0.75% transaction fee. Both list a $0 per-order fee. That is a $300 monthly jump from Starter to Pro, in exchange for a lower transaction-fee rate and Pro features including a dedicated CSM, API and webhooks access, and a multi-language portal.

The fee difference matters as subscription volume grows, but the pricing page does not give a break-even point. Enterprise pricing is negotiable and not published, so larger stores will need a quote. Payment processing fees are separate: Loop says those are handled by the payment processor, and does not publish the rates. Starter also lists 30+ integrations and white-glove migration. Check which features and services you need before comparing the monthly price alone.

Loop is built for Shopify, so it is not a fit for stores on another commerce platform. For brands moving to Loop, Starter lists white-glove migration, and Loop’s product information says it offers migration support. The published pricing details do not spell out what data is moved, how long migration takes, or whether migration support is included on every plan. Confirm those points before committing.

The published material does not say whether Loop supports exporting subscription and customer data, or what happens to portal access and recurring billing if you leave. Treat export format, timing, and responsibility for moving active subscriptions as questions for Loop—not as established features. Reddit posts or comments were not included in the published material, so we can’t reliably report why users leave. The clearest potential mismatch in the available information is cost: Starter adds a 1.0% transaction fee, while Pro costs $399 per month even with a lower 0.75% rate. Ask for written migration and exit details before switching.