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Price check · Nov 7, 2026

BQool pricing

BQool starts at $22.50/month annually for repricing, but advertising is a separate product with its own spend limits and overage charges.

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Short answer

Paid plans start at $22.50/mo.

BQool's lowest listed price is $22.50 per month for Repricing Central Basic when billed annually, or $25 month to month. That buys 1,000 rule-based listings, 50 AI listings, two users and one Amazon marketplace. Advertising is priced separately, starting at $89 per month billed annually or $99 monthly. The plan grid also puts limits on ad spend and repricing capacity, while marketplace add-on and repricing overage prices are not published.

01Every plan, line by line

PlanBilled annuallyBilled monthlyBuilt for
Repricing Central Basic$22.50$25Small Amazon repricing teams
Repricing Central AI Deluxe$45$50Growing repricing teams
Repricing Central AI Premium$90$100Teams needing more AI listings
Repricing Central AI Ultimate$180$200Large repricing operations
Repricing Central AI Enterprise$270$300High-volume repricing teams
Advertising Starter$89$99Smaller Amazon advertisers
Advertising Growth$269$299Mid-sized Amazon advertisers
Advertising Pro$449$499Larger Amazon advertisers
Advertising Enterprise—QuoteAdvertisers spending over $100,000

Add-ons and overages

  • Additional Repricing Central marketplaces sold separately; separate prices not published.
  • Advertising overage: 2% of spend above the plan quota ($5,000 Starter; $30,000 Growth; $50,000 Pro).
  • Repricing listing overage prices not published; higher capacities require a plan upgrade.

02What the plan grid doesn't tell you

Extra Amazon marketplaces

Repricing Central plans include one marketplace. Additional marketplaces are sold separately, but their prices are not published.

Advertising overage

BQool charges 2% of spend above the plan quota: $5,000 for Starter, $30,000 for Growth and $50,000 for Pro.

Repricing capacity

Repricing listing overage prices are not published. Higher capacities require a plan upgrade.

Advertising seat limits

Seat limits are not published for Advertising Growth, Pro or Enterprise, so confirm team access before choosing a plan.

03Which plan should you buy?

If you are…GetWhy
Small repricing teamsRepricing Central BasicIncludes two users, 1,000 rule-based listings, 50 AI listings and one marketplace, for $22.50 monthly billed annually or $25 monthly.
Teams needing more AI listingsRepricing Central AI PremiumIncludes 1,000 AI listings, 10,000 rule-based listings, 10 users and one marketplace.
Smaller Amazon advertisersAdvertising StarterIncludes five users and a $5,000 monthly ad spend quota; it is listed for advertisers spending under $15,000 monthly.

04Is BQool worth the money?

BQool is worth pricing out for Amazon sellers who need more than basic repricing, but it is not a cheap all-in-one. Repricing and Advertising are separate product lines, each with its own plans and limits. The lowest repricing price includes just 50 AI listings, while advertising plans cap monthly spend and charge 2% above quota. Additional marketplace and repricing overage prices are not published, so the plan price alone may not show the full cost of the setup you need.

BQool pricing FAQ

What is BQool's starting price?

Repricing Central Basic is $25 per month with monthly billing, or $22.50 per month when billed annually. Advertising Starter is $99 monthly or $89 per month billed annually. These are separate product lines, so the repricing starting price does not include Advertising.

Does BQool have a free plan or trial?

The pricing information lists no free plan. Repricing Central has a 14-day trial, while Advertising has a 30-day trial. The available information does not specify whether every plan or add-on is included during each trial.

Does BQool charge for ad spend overages?

Yes. The listed overage charge is 2% of spend above the plan quota. The quotas are $5,000 monthly for Advertising Starter, $30,000 for Growth and $50,000 for Pro. Advertising Enterprise is custom priced for advertisers spending over $100,000.

Are extra marketplaces and listings included?

Repricing Central plans include one Amazon marketplace; additional marketplaces are sold separately, with prices not published. Listing overage prices are also not published, and higher repricing capacities require a plan upgrade. Compare the included caps with your catalog before choosing.