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Category · 13 tools · 3 comparisons

Online marketplace platforms

Platforms for building and operating online marketplaces and commerce ecosystems.

Our ranked shortlist: the best online marketplace platforms →

At a glance

Tools tracked
13
Entry plans
$25–$799/mo
Typical entry plan
$50/mo
Free plan
6 of 13
Cheapest paid
Pax8, $25/mo
Best value score
LeafLink, 7/10

Every tool we cover

Price tracker →
ToolScoreFromTop listed planFree planTrialPages
Sharetribe7.0$39/mo$199/moNo14 daysReviewPricingAlternatives
LeafLink6.8Free*—Yes—Review
MarketTime6.8$62.50/mo*$62.50/moNo—Review
Mirakl6.8$699/mo*$2,299/moNo—ReviewPricingAlternatives
Brandboom6.8$50/mo$500/moYes—ReviewAlternatives
Rithum6.5Custom*—No—ReviewAlternatives
Whop6.5Free*—Yes—ReviewPricing
Hotmart6.4Free*—Yes—ReviewPricingAlternatives
Leaf Trade6.4Custom*—No—Review
Marketplacer6.0Custom*—No—Review
JOOR5.8Free*—Yes—Review
AppDirect5.7$799/mo$1,499/moNo—ReviewAlternatives
Pax85.5$25/mo*$25/moYes—ReviewAlternatives

* Lower confidence: the vendor's pricing page couldn't be read directly or didn't list every price, so the figure was compiled from other public sources and may be incomplete. Check the vendor's page before you buy.

Head-to-head

Highest scored

Online marketplace platforms: quick answers

How much do online marketplace platforms cost?

Paid plans for the 13 online marketplace platforms we track start between $25 and $799 a month, and the typical entry plan is about $50 a month. 6 of them have a free plan. Rithum, Leaf Trade and Marketplacer don't publish a starting price. Prices are the vendors' own, checked Nov 7, 2026; most quote the per-month price when billed annually.

Which online marketplace platform is the cheapest?

Pax8 has the lowest paid entry plan at $25 a month, followed by Sharetribe at $39. If you can live with limits, LeafLink, Brandboom, Whop and Hotmart have a free plan.

Which online marketplace platforms have a free plan?

LeafLink, Brandboom, Whop, Hotmart, JOOR and Pax8 have a free plan. Sharetribe offers a free trial instead. Free plans are usually capped on usage, seats or features; each review lists the limits.

Which online marketplace platform scores highest in our reviews?

Sharetribe scores highest at 7.0/10. Good for launching a standard marketplace quickly; budget carefully for Live and extra usage. On value for money alone, LeafLink rates best (7/10).