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The bottom line
Good coverage for ongoing website compliance; less compelling if you only need policies once.
Termly combines consent tools, cookie scanning and legal policy generators, with support for GDPR, CCPA/CPRA, PIPEDA and POPIA. The free plan covers one website, one basic policy and 10,000 banner views a month; paid annual plans start at $10 per website monthly. Starter has firm caps, while Pro+ adds unlimited policies, edits, users and banner views, plus weekly cookie scans.
The trade-off is the recurring, per-website price. One Reddit discussion questions paying monthly for policies that may rarely change; another commenter considers the service cheap. That is limited evidence, not a broad consensus. For a site needing ongoing consent management, Termly’s free and paid tiers are worth comparing; for a one-time document, the subscription may be harder to justify. Extra-license prices are not published, and Agency pricing is custom.
Good fit if
- Small businesses managing website consent
- Sites needing ongoing policy updates
- Teams wanting cookie scans and policies
Skip it if
- One-off policy generation
- Agencies needing published multi-site pricing
- Businesses seeking broad GRC coverage

ScoresHow it rates
What works
- Free plan includes one website and one basic legal policy.
- Free tier allows 10,000 banner views monthly.
- Starter annual billing is $10 per website monthly.
- Pro+ includes unlimited policies, edits, users and banner views.
- Pro+ includes weekly cookie scans; Free scans quarterly.
What doesn't
- Starter limits users to five and legal policies to two.
- Starter includes just 10 policy edits.
- Free plan offers only one basic legal policy.
- Additional website-license prices are not published.
- Agency pricing is custom and starts at 10 websites.
01What Termly actually does
Termly is a privacy compliance suite for websites, apps, and businesses. It combines cookie and data-collection consent tools with generators for privacy policies, terms, cookie policies, and other legal documents. The cookie scanner identifies and categorizes website cookies so teams can review them.
The product is aimed at ongoing compliance, not just producing a document and moving on. Termly’s homepage says it supports privacy requirements across regions and automatically updates policies as laws and regulations change. The listed frameworks include GDPR, CCPA/CPRA, PIPEDA, and POPIA. Termly also offers solutions for Google Consent Mode and IAB TCF 2.3.
That makes the key buying question practical: do you need consent management, cookie scanning, and policy maintenance, or only a small set of policies once? Termly’s plans and recurring per-website pricing make more sense for the first case.
02Where Termly is strong
Termly’s strongest fit is a business that needs consent tools and policy maintenance together. The suite includes cookie consent, preference centers, data-collection consent, policy generators, and cookie scanning, rather than only generating a privacy policy. Its listed regional coverage includes GDPR, CCPA/CPRA, PIPEDA, and POPIA; it also offers Google Consent Mode and IAB TCF 2.3 implementation solutions.
The pricing page lists a free plan at $0 per website per month, with one user, one basic legal policy, 10,000 banner views a month, and quarterly cookie scans. Paid plans are priced per website, with annual billing listed at 25% off monthly rates. Starter costs $10 per month per website annually, or $14 month to month. Pro+ is $15 annually or $20 month to month, and adds unlimited policies, edits, users, and banner views, plus weekly cookie scans.
That gives small teams a low-cost way to start and a clearer upgrade path if they need more capacity and more frequent scans.
03Where it falls short
The plan limits matter if your needs are narrow. Free is capped at one basic policy, one user, 10,000 banner views a month, and quarterly cookie scans. Starter raises the caps to two policies, five users, 10 edits, and 50,000 banner views a month, but still covers only one website. Weekly scans and unlimited policies, edits, users, and banner views require Pro+.
The pricing page lists monthly and annual per-website billing, but no one-time license for generating a few documents. That is a poor match for buyers who expect to create policies once and leave them unchanged. In one Reddit thread, a website owner questioned paying a recurring fee for policies they did not expect to update; another commenter suggested looking at Complianz, which they said offers consent management for free. Agency pricing is custom, starts at 10 websites, and Termly does not publish the price for extra website licenses. Get a quote if you manage multiple sites or need a precise total.
04Termly pricing: what you'll actually pay
Termly has a free plan, but paid prices are per website per month. Starter costs $14 monthly or $10 per month with annual billing. It covers one website and five users, with two legal policies, 10 policy edits, and 50,000 banner views per month. Pro+ costs $20 monthly or $15 annually, a $6 monthly or $5 annual increase per website. It removes the listed policy, user, and banner-view limits and adds weekly cookie scans.
The free plan is limited to one website, one user, one basic policy, 10,000 monthly banner views, and quarterly cookie scans. Annual billing is listed as 25% off, so compare the annual commitment with paying month to month. Agency pricing is custom and starts at 10 websites; no price is published. Additional website license prices are also not published. Termly says bulk discounts are available for five or more licenses, with custom offers, but does not list the discount.
05Switching to (or from) Termly
The published information doesn’t explain how to import existing policies, consent settings, or cookie data, or whether Termly supports exporting them. Treat migration effort and data portability as unconfirmed: before switching, check what you can export and plan to review your policies, cookie scan, and consent setup on the new service. Termly’s listed plans are priced per website, so include every site when comparing costs; Agency starts at 10 websites but has custom pricing.
Switching away means arranging a replacement for any Termly consent tools or generated policies you rely on. The published sources don’t document cancellation effects or lock-in terms. They also include no Reddit posts or comments, so we can’t responsibly describe a pattern of users leaving or why they leave. If you need to migrate several sites, get the export process and full multi-site price in writing before committing.
From the threadsWhat users say
Reddit feedback on Termly’s legal documents is mostly about price: some users question a recurring subscription for policies they expect to use once. One commenter from Termly says its policies are Google AdSense friendly; that is a company claim, not independent user confirmation.
How is £16 per month cheap for the PRO+ package?
For a one time use, the pricing for the license is far too high, in my opinion
I can generate the policies I require for my website for free but don't know if I can use them without paying
yes, you can use our policies and they are Google Adsense friendly
Questions people ask
What does Termly.io do?
Termly is a privacy compliance suite for small businesses. It offers consent-management tools, including cookie consent and preference centers, plus generators for privacy policies, terms, cookie policies and other legal documents. The pricing-page facts also list a cookie scanner and automatic policy updates for new laws and regulations.
How much does Termly cost, and is there a free plan?
The pricing page lists a free plan at $0 per website per month. Starter costs $14 monthly or $10 with annual billing; Pro+ costs $20 monthly or $15 annually. Annual billing is listed as 25% off. Agency pricing is custom, and the page does not publish a per-license price for additional websites.
What are the limits on Termly’s free and paid plans?
The free plan covers one website, one user, one basic legal policy, 10,000 banner views per month and quarterly cookie scans. Starter includes one website, five users, two policies, 10 policy edits and 50,000 monthly banner views. Pro+ lists unlimited users, policies, edits and banner views, plus weekly cookie scans.
Does Termly support different privacy laws and update policies?
Termly says it supports privacy frameworks including GDPR, CCPA/CPRA, PIPEDA and POPIA. Its homepage also says policies are automatically updated for new laws and regulations. The listed consent standards include Google Consent Mode and IAB TCF 2.3. Those product claims do not establish that a generated policy fits every business’s specific legal needs.
Is Termly suitable if I only need a policy once?
Termly’s listed plans are priced per website per month, and the published pricing information does not list a one-time license. Some Reddit commenters considered the recurring cost too high for a few documents they would rarely change. The available information does not settle whether free-generated policies can be used without paying, so check Termly’s current plan terms before relying on one.
Sources
- Termly homepage
- Termly pricing page
- Reddit: Happy Or Termly (Or Something Else?)
- Reddit: Can I use Termly to generate T&Cs and Privacy Policy without paying?
- Reddit: Privacy policy | Termly / iubenda monthly subscription
- Reddit: Are we allowed to use third party websites like termly to create important pages?
