Tally review

Tally is a form and survey builder with a document-style editor: type a question, then add blocks for things like answers, calculations or conditional logic. It is aimed at people who want to build intake forms, surveys and checkout forms without starting from a template-heavy or code-first workflow.

The free plan includes unlimited forms and submissions under fair-use guidelines. It also includes conditional logic, calculations, payment collection, signatures, file uploads and integrations such as Google Sheets, Notion, Airtable, Zapier and Make. Tally says it is based in Belgium, hosts data in Europe and is GDPR-compliant.

The plan that makes sense depends less on form volume than on branding and administration. Pro adds custom domains and removes Tally branding; Business adds data-retention controls and respondent email verification. Prices are listed as 20 per month for Pro and 65 per month for Business in the published pricing details.

The main selling point is that the free tier is unusually capable on paper. It includes unlimited forms and submissions, plus features that other builders may reserve for paid plans: conditional logic, calculations, payment collection and e-signatures. That makes Tally a practical starting point for lead forms, client intake, registrations or simple checkout flows without paying just to try those workflows.

The editor’s document-like approach should also suit people who would rather write questions in sequence than configure a complex form interface. Tally lists support for 45+ languages and right-to-left text, as well as integrations with common tools such as Sheets, Notion, Airtable, Zapier and Make. It also supports an MCP server for connecting with MCP clients, including Codex, Cursor and Grok.

For a small team, the free plan’s unlimited team members in shared workspaces are another useful inclusion, though shared-workspace details should be checked before a larger rollout. A Reddit commenter looking for an alternative to Google Forms also pointed to a free-plan toggle that prevents duplicate submissions. That may help with basic survey controls, but it is not the same as the unique, anonymous respondent tokens another user wanted.

Tally is less compelling when the job is analyzing survey results, not collecting them. In one r/nocode discussion, users described the analytics as raw data with few ways to slice responses, and one said they moved to Fillout for theme tagging and filtering. Those are user reports, not a formal feature comparison, but they flag a real evaluation question: if you need cross-tabs, response grouping or qualitative analysis, check the reporting workflow before switching. Exporting data or using an MCP-connected tool may help, but it adds another step.

Branding is also a paid-plan boundary. The free plan keeps Tally branding; Pro, listed at 20 per month, removes it and adds custom domains. Pro also includes partial-submission capture, unlimited file uploads instead of the 10MB limit, and up to 30 days of version history. Business is listed at 65 per month and adds data-retention controls, email verification and up to 90 days of version history.

One pricing caveat: the published details label the currency USD but also say prices are shown in EUR. Confirm the checkout currency and billing terms before budgeting. Annual billing is described as two months off; monthly billing has no discount.

Tally’s Free plan costs $0 and includes unlimited forms and submissions, plus conditional logic, calculations, payments, signatures and file uploads. “Unlimited” comes with fair-use guidelines, but the published pricing details do not publish a usage threshold.

Pro is listed at $20 per month and adds branding removal, custom domains, partial-submission capture and longer version history. Business is listed at $65 per month, a $45 jump over Pro, for data-retention controls, respondent email verification and up to 90 days of version history. The published pricing record has a currency mismatch: it records prices in USD but says prices are shown in EUR per month. Confirm the currency before checkout.

Annual billing gives two months off; monthly billing has no discount. Annual plan totals are not published on the vendor's site. No paid add-ons are listed. If you need a branded form link, budget for Pro; if you need advanced retention controls, budget for Business.

Tally’s document-like editor may make simple forms quick to recreate, but migration tooling is not described in the published materials. We’d confirm whether your existing forms can be imported before planning a switch; otherwise, treat the move as a manual rebuild. Tally supports integrations including Google Sheets, Notion, Airtable, Zapier and Make, which may help route responses into an existing workflow.

The review brief says teams can analyze exported responses, but the export formats and process are not specified. Confirm those details—and test that your fields and response history transfer—before leaving another tool. The clearest reasons to leave are needing built-in survey analysis, wanting custom domains without paying, or needing published fair-use limits. The Reddit posts and comments needed to substantiate what users say about leaving were not included on the vendor's site, so we can’t responsibly attribute those reasons to Reddit.