STAT review

STAT is an SEO and GEO platform for tracking search rankings, SERP features, and brand visibility in AI search. It is aimed at agencies and large brands managing extensive keyword sets, multiple sites, or product lines—not just a small list of terms. The platform combines rank tracking with AI visibility measurement: teams can generate prompts, track brand performance, and compare it with competitors. It also tracks visibility in Google AI Overviews, according to the published product details.

For conventional search analysis, STAT supports custom segmentation and reporting. Its homepage says the platform identifies 75 SERP features and provides 1.25 billion keyword suggestions. The listed starting price is $360 per month for the custom STAT Search Analytics plan, which starts at 3,000 weekly prompts/daily keywords and includes unlimited user accounts. Annual pricing is not published.

STAT’s clearest advantage is scale. The product is designed for teams tracking many keywords across multiple sites and product lines, and the listed plan starts at 3,000 weekly prompts/daily keywords. Unlimited user accounts can also help larger teams avoid paying by seat, at least within the listed plan.

• Broad search coverage: STAT tracks keyword rankings and, according to its homepage, identifies 75 SERP features. That gives teams more to analyze than ranking position alone.
• AI search measurement: Teams can generate prompts, measure brand performance, compare competitors, and track AI Overview visibility. This makes GEO tracking part of the same platform as rank tracking.
• Keyword research at scale: The homepage advertises 1.25 billion keyword suggestions, a large pool for teams building or expanding keyword sets.
• Flexible analysis: Custom segmentation supports slicing data for analysis and reporting, which is useful when teams need views by site, product line, or another grouping.

For organizations that need these capabilities across a large search program, the feature mix is coherent. The trade-off is the starting cost and limited public pricing detail.

STAT is not a low-cost way to track a modest keyword list. The listed starting price is $360 per month, and the plan is marked custom. That is a meaningful entry point before any team can judge whether it needs the platform’s scale. Annual pricing is not published, and the published pricing information does not list a free plan or a trial offer; confirm both directly before switching.

The starter quantity is stated as “3,000 weekly prompts/daily keywords,” which combines two different tracking units. The source does not clarify how those quantities are divided or what higher usage costs. It also does not publish upper limits for prompts or keywords, or detail limits for sites, markets, or data history. Those are important checks for a migration involving a large account.

Unlimited user accounts are a clear allowance, but the rest of the pricing picture is thin. The available information lists no add-ons and no annual rate. Teams comparing total cost should get a written quote that spells out usage, expansion pricing, and any contract terms before treating $360 as their likely bill.

According to the pricing details checked November 6, 2026, STAT has one listed custom plan, starting at $360 per month. That is a starting price, not a published fixed price for every team. The entry point includes “3,000 weekly prompts/daily keywords” and unlimited user accounts; the pricing information does not clarify whether prompts and keywords have separate quotas.

There is no published tier ladder, so we can’t compare the cost jump to a higher plan. No add-ons are listed in the published pricing details. Annual pricing is also unpublished, which means there’s no way to calculate an annual discount or confirm the cost of an annual commitment. A free plan is not listed, and trial terms are not published. For buyers who need predictable annual costs—or a low-cost way to start—that missing information matters as much as the $360 starting figure.

Before moving to STAT, list the keywords, sites, product lines, segments and AI-search prompts you need to track. STAT is positioned for large keyword sets, multiple sites and AI visibility, but the published material does not say whether you can import existing tracking setups or historical data. Ask about those before committing.

The same uncertainty applies if you leave: export formats, historical-data access and account cancellation terms are not published in the available sources. Those are the practical lock-in questions to settle with STAT, not details we can assume. The $360 monthly starting price and unpublished annual pricing may also rule it out for teams on tight budgets, according to the published pricing information. We have no Reddit posts or comments in the published material, so we can’t substantiate specific user-reported reasons for leaving STAT. Get written answers on migration, export and retention before you switch either way.