Smartlook review

Smartlook combines session replay with event-based analytics for websites and mobile apps. Teams can watch recordings, track important actions, and use events to find relevant recordings. Funnels help locate user drop-offs, while heatmaps show clicks and scroll depth. Behavior flows visualize how people move through a site or app, and crash reports include recordings leading up to crashes.

That mix is useful when a chart shows a problem but not what users did before it. Smartlook’s homepage says the standalone product will be decommissioned on September 30, 2027. Its tools are set to continue in Digital Experience Analytics in Splunk Observability Cloud. So this is not just a question of whether Smartlook’s analytics fit your team: buyers should also factor in the announced product transition and decide whether they want to move to the Splunk offering.

Smartlook connects quantitative signals with recordings. Instead of stopping at an event count or funnel drop-off, teams can use events to filter recordings and inspect what happened around an important action. Funnels are designed to surface recordings of users who dropped off, which gives teams a concrete place to investigate conversion problems.

The feature set covers several common product-analysis jobs in one tool:

• Session recordings for reviewing user interactions.
• Event analytics and funnels for tracking actions and drop-offs.
• Heatmaps for clicks and scroll depth.
• Behavior flows for visualizing paths through a site or app.
• Crash reports with recordings leading up to the crash.

A marketer in one Reddit discussion said Smartlook’s recordings helped their UX designer spot where potential customers were looking. That is an individual report, not proof of results, but it reflects the product’s basic appeal: recordings can add context to product or conversion questions. The free plan also gives small teams a way to explore the product, with web and mobile support listed among its inclusions.

The plan caps are meaningful. The free plan lists 3,000 sessions per month, one-month data retention, 10 event definitions, two funnels, and 10 heatmaps. Pro (Business) starts at $55 per month and 5,000 sessions, with three-month retention, 20 event definitions, five funnels, 30 heatmaps, and up to 10 team members. Enterprise starts at 50,000 sessions, but its price is not published.

Prices are listed monthly; annual-billing prices are not published. Add-on prices are also not published, including for extra events, funnels, heatmaps, and extended retention. The pricing information is marked medium confidence, so confirm current terms before budgeting. Most importantly, the homepage says the standalone product will be decommissioned on September 30, 2027. Teams choosing Smartlook should plan for that transition rather than assume the current product will remain available indefinitely. Session recording can also raise privacy concerns; one commenter on r/selfhosted specifically cautioned against recording sessions.

Smartlook lists a free plan and a Pro (Business) plan starting at $55 per month. Annual-billing prices are not published, so we can’t compare annual savings. The free-to-Pro jump is the main pricing step: Free includes 3,000 sessions per month, one-month data retention, 10 event definitions, two funnels and 10 heatmaps. Pro starts at 5,000 sessions per month and includes three-month retention, 20 event definitions, five funnels, 30 heatmaps and up to 10 team members.

Enterprise starts at 50,000 sessions per month, but its price is not published. It includes 40 events, 10 funnels, 50 heatmaps, unlimited team members and projects, and custom retention. Smartlook also lists paid add-ons, including extra events, funnels and heatmaps, extended retention, API recording filters and Session Vault; prices are not published. A 30-day free trial is listed, but confirm its terms before budgeting. Pricing was checked on November 7, 2026, and carries medium confidence.

Smartlook covers web and mobile, but the published information does not describe a migration service, import tools or data-export options. Export availability and format are not published here, so check what you can take with you—especially recordings, event definitions and funnel configuration—before moving a mature setup. The plan’s retention limits also matter: Free includes one month of data, while Pro includes three months; longer retention is an add-on, with pricing not published.

There is a bigger commitment question: Smartlook says its standalone product will be decommissioned on September 30, 2027, with its tools continuing in Digital Experience Analytics in Splunk Observability Cloud. Buyers wanting a long-term standalone product should factor that into the decision. The published material contains no Reddit posts or comments, so we can’t substantiate a claim about why users tend to leave based on Reddit. For now, treat migration effort and portability as questions to get answered in writing, not assumed features.