Dukaan review

Dukaan is an online store builder for sellers who want a branded storefront, checkout and order management in one dashboard. You can pick a theme, edit store content, and connect a custom domain on eligible plans. Product tools cover photos, variants, categories and stock, with CSV import for catalogues.

The platform supports online payments through supported providers and cash on delivery. From the dashboard, sellers can update order status, manage customer details, create invoices and handle fulfilment. Dukaan also offers AI assistance for drafting product descriptions, SEO details and store content, and generating catalogue images; the material says sellers can review AI output before publishing.

Reports cover sales and product performance, while other tools let sellers create discount coupons and review abandoned checkouts. Dukaan has a free plan and three paid tiers. The key plan limits are not product counts—every listed plan includes unlimited products—but stores, staff accounts and warehouses.

Dukaan’s main appeal is a relatively direct path from product catalogue to storefront and order handling. Sellers can manage products, checkout, orders, offers and reports from one dashboard, rather than assembling those basic pieces separately. CSV import is useful if you already have a product list to move over, and AI can help draft catalogue copy and SEO details. Review the generated material before it goes live.

The free plan includes one store, one staff account and one warehouse, with unlimited products. For a small seller who can work within those caps, it gives them a way to start without a monthly subscription. Paid plans add capacity:

• Starter is $19 monthly or $16.58 per month when billed annually, with one store, two staff accounts and two warehouses.
• Growth is $49 monthly or $41.58 annually, with three stores, five staff accounts and five warehouses.
• Infinity is $199 monthly or $166.58 annually, with 10 stores, 20 staff accounts and 20 warehouses.

Those listed annual prices are monthly equivalents. The pricing information says paid plans can be billed monthly or annually.

The free plan is tightly sized: one store, one staff account and one warehouse. Starter still allows only one store, so sellers needing multiple storefronts have to move to Growth or Infinity. Store, staff and warehouse counts are explicit plan caps; unlimited products does not mean unlimited operating capacity.

Fees need a close look, especially for India-based sellers using INR. The pricing information lists per-order platform service fees of 4.99% on Free, 3.99% on Starter, 1.99% on Growth and 0.99% on Infinity, capped at ₹200 per order. They do not apply to manual orders or stores outside India or not using INR. Other add-on and overage costs are not published, so the subscription price alone may not show the full cost.

Support is a risk to weigh, not a confirmed platform-wide failure. In one Reddit thread, a Growth-plan user reported a store outage and no resolution from support; other commenters described server and payout problems. Those are individual reports, but they are worth checking against your own tolerance for downtime before committing.

Dukaan lists four plans: Free at $0, Starter at $19 per month ($16.58 monthly equivalent with annual billing), Growth at $49 ($41.58 annually), and Infinity at $199 ($166.58 annually). The store limit rises from one on Starter to three on Growth and 10 on Infinity; staff accounts rise from two to five to 20. All plans list unlimited products. The biggest step is Starter to Growth: $30 more per month, for two additional stores, three more staff accounts, and three more warehouses.

There’s also a per-order platform service fee for India/INR stores: 4.99% on Free, 3.99% on Starter, 1.99% on Growth, and 0.99% on Infinity, capped at ₹200 per order. It doesn’t apply to manual orders or stores outside India or using other currencies. Paid plans can be billed monthly or annually; annual prices above are monthly equivalents. Other add-on and overage costs aren’t published, so confirm them before committing.

Moving to Dukaan means setting up a storefront, configuring its theme and content, and checking that products, variants, categories, stock, and checkout behave as needed. Dukaan supports CSV product imports, which may help with catalogue setup. The published information does not say whether Dukaan can import orders or customer records from another platform, or what export options it provides if you leave. Treat those as questions to resolve before moving historical data or making Dukaan your only store.

Keep your current store available until you’ve checked the new setup and any data you need to retain. The published published material includes no Reddit reports about why merchants leave Dukaan, so we can’t responsibly claim a common reason. Support reliability is a stated concern to weigh, but the materials don’t establish how often support problems occur. Ask Dukaan about migration help, data exports, and support response expectations before switching.