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Paid plans start at $83.25/mo. There's also a free plan.
PickFu has no required subscription for occasional polls: the pricing page says Pay as you go surveys start at $1 per response, with samples of 15–500. PickFu+ costs $99 monthly with $99 in monthly credit and no survey discount, or $999–$9,999 annually (equivalent to $83.25–$833.25 a month) for 5%–15% survey discounts. Free signup and a daily five-response mini-poll are listed; Enterprise pricing is custom.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Pay as you go | — | Quote | Occasional survey users |
| PickFu+ monthly | — | $99 | Frequent survey users |
| PickFu+ annual — $999 credit | $83.25 | — | Growing businesses |
| PickFu+ annual — $2,999 credit | $249.92 | — | Businesses running frequent surveys |
| PickFu+ annual — $4,999 credit | $416.58 | — | Higher-volume research teams |
| PickFu+ annual — $9,999 credit | $833.25 | — | High-volume research teams |
| Enterprise | — | Quote | Organizations needing governance |
Add-ons and overages
- One-time prepaid credit: $25, $250, $500, $1,000, $3,000 (includes $100 bonus), $5,000 (includes $250 bonus), or $10,000 (includes $1,000 bonus); credit does not expire.
- Project Passes: $500 includes 30 days of PickFu+, $1,000 includes 60 days, $5,000 includes 90 days, or $10,000 includes 120 days.
- Custom credit packages are available by contacting PickFu.
02What the plan grid doesn't tell you
Annual billing is upfront
The annual prices are monthly equivalents, not monthly payments: the listed annual credits cost $999–$9,999 upfront.
Monthly means no discount
PickFu+ monthly includes $99 in monthly credit but no survey discount. The pricing details don't say whether unused monthly credit rolls over.
Response volume affects spend
Pay as you go starts at $1 per response for samples of 15–500. The total depends on response count; the listed starting rate isn't a fixed survey price.
Prepaid options vary
One-time credits range from $25 to $10,000. Project Passes cost $500–$10,000 for 30–120 days of PickFu+.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Occasional survey users | Pay as you go | No subscription is listed, and surveys start at $1 per response. |
| Frequent survey users | PickFu+ annual — $999 credit | The $999 annual credit includes a 5% survey discount and a free daily 5-response mini-poll. |
| Organizations needing governance | Enterprise | It offers custom pricing, multi-team contracts and samples of 15–1,000. |
04Is PickFu worth the money?
PickFu makes consumer feedback accessible: its panel can be targeted by 100+ traits across 15+ countries, and surveys collect votes and written feedback. But costs can climb with response volume, and the annual discounts require paying $999–$9,999 upfront. Pay as you go avoids a subscription, while PickFu+ suits teams that will use its credits and discounts. The published pricing doesn't establish whether PickFu is cheaper than other research tools, so compare the cost of your likely survey volume before committing.
PickFu pricing FAQ
How much does market research typically cost?
There isn't one market-research price in the published PickFu pricing details. PickFu surveys start at $1 per response on Pay as you go, with samples of 15–500. PickFu+ starts at $99 monthly; annual plans cost $999–$9,999 and include survey discounts.
Is PickFu legit?
The pricing information alone can't verify a vendor's legitimacy. PickFu says its consumer panel includes verified respondents across 15+ countries, with targeting by 100+ traits. It offers pay-per-response surveys, subscriptions and custom Enterprise pricing; review the terms and fit for your research before buying.
How much should I charge for market research?
PickFu's pricing is what you pay to collect feedback, not a recommended rate to charge clients. The published pricing details don't set a client billing rate. For your PickFu costs, surveys start at $1 per response, while subscriptions and annual credits have separate pricing.
Does PickFu have a free plan?
PickFu lists free signup, but Pay as you go surveys start at $1 per response. PickFu+ plans include a free daily 5-response mini-poll. The pricing details don't describe a separate unlimited free tier, so free signup shouldn't be read as free full-size surveys.