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Paid plans start at $19/mo. There's also a free plan.
Murf AI has a free tier, but it is a test tier: 10 minutes of voice generation, 10 projects, no downloads and no commercial rights. According to pricing information checked November 6, 2026, paid Studio starts at $29 per month for Creator, or $19 per month with annual billing. Business is $99 monthly or $66 annually. Annual prices are charged as one yearly invoice. API and Murf Dub are separate usage-based products, so Studio pricing does not cover their usage fees.
01Every plan, line by line
| Plan | Billed annually | Billed monthly | Built for |
|---|---|---|---|
| Free | — | $0 | testing the tool before paying |
| Creator | $19 | $29 | solo creators needing commercial rights |
| Business | $66 | $99 | small teams needing more volume |
| Enterprise | — | Quote | large orgs needing multiple seats |
| API (Pay-As-You-Go) | — | Quote | developers integrating Murf programmatically |
| Murf Dub (Pay-As-You-Go) | — | Quote | video dubbing into other languages |
Add-ons and overages
- Voice cloning (Enterprise, price not published)
- API usage fees billed per character/hour
- Murf Dub credits billed per minute per language
02What the plan grid doesn't tell you
Annual means upfront
Creator's $19 and Business's $66 are monthly equivalents on annual billing, charged as one yearly invoice.
Free excludes downloads
The Free plan includes 10 minutes and 10 projects, but no audio downloads or commercial usage rights.
API billed separately
The listed rates are $0.01 per 1,000 characters for Falcon 2.1, $0.03 for Gen 2, and $0.24 per Speech-to-Text hour.
Dubbing scales by language
Murf Dub costs $0.25 per credit and uses two credits per minute per language: $0.50 per minute per language.
03Which plan should you buy?
| If you are… | Get | Why |
|---|---|---|
| Solo creators needing commercial rights | Creator | It includes commercial rights, unlimited downloads and two hours of voice generation monthly, with up to 100 projects. |
| Small teams needing more volume | Business | It includes eight hours monthly, up to 500 projects and a business license; the listed plan has one editor seat, with viewers free. |
| Developers adding voice by API | API (Pay-As-You-Go) | It has per-character and per-hour rates, plus $10 in free API credit. Check expected usage because API fees are separate from Studio. |
04Is Murf AI worth the money?
Murf is worth shortlisting if you need more than a basic voiceover tool: its listed offer spans Studio voiceovers, video dubbing, API text-to-speech and conversational agents. But breadth does not make it an automatic bargain. We can't compare it with the category on price from this pricing snapshot alone. Creator's two hours per month and Business's eight hours are caps; API and dubbing add usage charges. Estimate expected volume and seat needs, and budget API usage separately.
Murf AI pricing FAQ
How much does Murf AI pay?
If you mean what Murf AI charges, Free costs $0. Creator is $29 per month, or $19 per month with annual billing; Business is $99 monthly, or $66 annually. Annual prices are billed upfront for the year. Enterprise has custom pricing, while API and Murf Dub are usage-based.
How expensive is voice AI?
There is no single price for voice AI in the published Murf pricing information. Murf Studio's paid plans start at $29 monthly, or $19 per month on annual billing. Its API and dubbing are priced separately by usage, so total cost depends on characters, audio hours or dubbed minutes.
Where can I do a voice over for free?
Murf's Free plan offers 10 minutes of voice generation and up to 10 projects without a credit card. It does not include audio downloads or commercial usage rights, so it is limited to trying the tool rather than exporting finished work for commercial use.
What is Murf AI for?
Murf AI is a voice platform for text-to-speech, voiceovers, video dubbing and conversational voice agents. The published product information also lists a developer API, voice cloning and Studio controls for pitch, speed, intonation and custom pronunciations. Enterprise voice cloning is an add-on with pricing not published.