We may earn a commission if you buy through links on this page. It never changes a score or a ranking. How we make money
Most buyers should pick Apollo.
Choose Apollo for prospecting and outbound when contact data, sequences, dialing, and a free entry point matter: its Basic plan starts at $49 per seat/month on annual billing, or $65 with monthly billing. Choose Outreach if your team needs a broader revenue platform for deal execution, conversation intelligence, coaching, and forecasting. Outreach plan prices are not published, so get a quote and confirm license costs before comparing total spend. Apollo’s free tier is limited to 75 credits per seat/month.
01Side by side
| Apollo | Outreach | |
|---|---|---|
| Starting price | $49/seat/month annually; $65 monthly | Not published |
| Free plan | Free; 75 credits per seat/month | No free plan listed |
| Best for | Prospecting and outbound in one workspace | Revenue teams managing deals and forecasts |
| Core strength | B2B data, prospecting, outreach, and dialing | Deal execution, conversation intelligence, and forecasting |
| Learning curve | Ease-of-use review score: 7.4/10 | Ease-of-use review score: 5.5/10 |
| Integrations and data | 240M+ contacts; CRM, ChatGPT, Claude, Gmail | Connectors listed; data limits not published |
| Team and seat costs | Per-seat plans; Organization requires 3 seats | Seat pricing not published |
| Support | Review support score: 5.5/10 | Review support score: 5/10 |
Apollo Choose Apollo if
- Choose Apollo if you want visible per-seat pricing and a free tier.
- Choose Apollo if prospecting, contact data, and outreach should share one workspace.
- Choose Apollo if CRM, Gmail, ChatGPT, or Claude access matters.
Outreach Choose Outreach if
- Choose Outreach if deal execution, conversation intelligence, and forecasting lead.
- Choose Outreach if AI support should span the revenue lifecycle.
- Choose Outreach if you can confirm pricing and licenses before switching.
02Pricing compared
Apollo has a free plan, plus paid plans priced per seat. Basic costs $49 per seat/month with annual billing paid upfront, or $65 monthly. It includes 2,500 monthly credits on monthly billing or 30,000 yearly credits on annual billing. The free plan is limited to 75 credits per seat/month, two email sequences, and 250 daily email sends. Apollo also lists a 14-day free trial.
Outreach has no listed free plan or trial, and its plan prices are not published. Its Amplify tiers list 10,000 to 100,000 AI credits, with higher tiers also listing API-call, custom-object, and knowledge-storage limits. Prices for listed add-ons are also not published. Get an Outreach quote and confirm license costs before comparing total spend; its published limits alone do not show what your team would pay.
03Features and depth
Apollo combines B2B contact and company data, prospecting, outreach, and dialing in one workspace. Its homepage lists more than 240 million contacts and 30 million accounts. Teams can use buying signals such as intent, job changes, and website visits, enrich records, and use AI agents to research accounts, build lists, write outreach, follow up, and book meetings. Apollo Anywhere connects its tools with a CRM, ChatGPT, Claude, Gmail, and a browser.
Outreach covers a wider set of revenue workflows beyond outbound prospecting. Its agents can research inbound leads and outbound targets and help tailor messages. The platform also lists meeting briefs, real-time seller guidance, deal record updates, conversation intelligence, coaching, forecasting, and customer risk and growth signals for renewals and expansion.
Choose Apollo when contact data and outbound execution are central. Choose Outreach when deal execution, coaching, and pipeline forecasting matter alongside prospecting. The products overlap, but they are not the same scope.
04Ease of use and learning curve
Apollo puts prospecting, outreach, and dialing in one workspace, which may reduce the number of separate tools a team needs to work across. Still, its credit allowances and record-selection limits vary by plan, so check those against your workflows before moving seats or data.
Outreach spans prospecting, deal work, conversation intelligence, coaching, and forecasting. That broader coverage may mean more workflows and configuration to account for during a switch; its pricing page does not publish costs to help estimate the impact. Our review scores rate ease of use at 7.4 for Apollo and 5.5 for Outreach, but those scores do not establish how either platform will fit your team. Map the workflows and licenses you need before migrating.
Questions people ask
Does Outreach have a free plan or free trial?
The published pricing information lists no Outreach free plan or free trial. Its Amplify plan prices are also not published. Ask Outreach for a quote and confirm which licenses and add-ons your team needs before treating its listed AI-credit limits as a full cost estimate.
How much does Apollo cost?
Apollo’s Basic plan is $49 per seat/month with annual billing paid upfront, or $65 per seat/month with monthly billing. A free plan is available, but it includes 75 credits per seat/month. Apollo also lists a 14-day free trial; check plan limits before estimating your team’s total.
Which platform is better for prospecting?
Apollo is the clearer fit if you want contact and company data, prospecting, email sequences, dialing, and buying signals together. Outreach also supports prospecting, but its listed scope extends into deal execution, conversation intelligence, coaching, and forecasting. The right choice depends on which workflows you need to replace.
Can Apollo and Outreach replace the same tools?
They overlap in prospecting and sales outreach, but the published feature lists describe different scopes. Apollo combines data, prospecting, outreach, and dialing. Outreach also lists deal execution, conversation intelligence, coaching, and forecasting. Compare your current workflows and required licenses rather than assuming a one-for-one replacement.