search legion

Head-to-head · Influencer marketing

Modash vs Upfluence

Modash has published annual pricing and Shopify sync; Upfluence offers custom quotes and broader store integrations.

Modash

7.0/10
VS

Upfluence

6.3/10

We may earn a commission if you buy through links on this page. It never changes a score or a ranking. How we make money

Short answer

Most buyers should pick Modash.

Choose Modash if you want a Shopify-first platform with published annual-equivalent pricing, creator tracking and payments in one place. Its Essentials plan starts at $199/month billed annually, but caps campaigns at 100 creators and includes two team members. Choose Upfluence if you need creator, affiliate and ambassador tools across Shopify, WooCommerce or Amazon, and can work with custom pricing. Its annual plans require a 12-month minimum; prices and seat limits are not published. Neither lists a free plan.

01Side by side

ModashUpfluence
Starting priceFrom $199/month, annual billing; monthly price unpublishedCustom quote; price unpublished
Free planNo free plan listedNo free plan listed
Best forShopify-first creator campaigns, gifting and affiliatesMulti-store influencer, affiliate and ambassador programs
Core strengthCreator discovery, tracking, management and paymentsAI-assisted campaigns, affiliates and creator payments
Learning curveEase-of-use score: 7.5/10Ease-of-use score: 7/10
Integrations/dataInstagram, TikTok, YouTube; two-way Shopify sync12M+ creators; Shopify, WooCommerce and Amazon links
Team/seat costs2 seats at $199; 5 at $499, annual billingSeat limits and prices not published
SupportSupport score: 6/10Support score: 5/10

Choose Modash if

  • Choose Modash if Shopify is your main store platform.
  • Choose Modash if you want published annual-equivalent pricing.
  • Choose Modash if two seats and 100 creators fit your entry plan.

Choose Upfluence if

  • Choose Upfluence if you need WooCommerce or Amazon integrations.
  • Choose Upfluence if its custom quote fits your budget.
  • Choose Upfluence if you want AI-assisted outreach and creator matching.

02Pricing compared

Modash has the clearer price: Essentials is $199/month billed annually, with a 100-creator campaign limit, two team members, 300 opened profiles and 150 unlocked creator emails per month. Performance is $499/month billed annually and raises those limits to five team members, 800 opened profiles and 250 tracked creators’ content. Monthly rates are not published; Enterprise starts at $14,700 per year. Performance Payments and Affiliate Management carries no fee on the first $10,000 in annual payouts, then a 5% fee.

Upfluence requires a custom quote. Its annual plans have a 12-month minimum, while monthly prices and seat limits are not published. The plans use fixed platform fees rather than a percentage of sales. If price certainty matters, Modash is easier to assess; if you consider Upfluence, ask for the full term, seat count and any onboarding costs in writing.

03Features and depth

Modash combines creator discovery across Instagram, TikTok and YouTube with a CRM, Gmail and Outlook sync, content tracking and creator payments. Its tracking collects content without creators signing up. For Shopify teams, two-way syncing keeps discount codes, orders and revenue aligned for reporting. The tradeoff is usage caps: even Performance limits tracked creator content to 250.

Upfluence covers discovery, affiliate and ambassador programs, campaign analytics and payouts. Its Jaice AI assistant supports outreach and creator selection; the platform also lists creator lookalikes, promo-code generation and Amazon Attribution for tracking affiliate-driven sales. Store connections include Shopify, WooCommerce and Amazon. Features depend on the plan: e-commerce integrations and analytics are listed under Scale Programs, while payments and multi-currency payouts are under Autopilot. Upfluence may suit teams selling across multiple commerce platforms; Modash’s clearest fit is Shopify-centric work. Compare the specific plan inclusions before treating either as an all-in-one match.

04Ease of use and learning curve

Modash puts discovery, creator records, email context, tracking and payments in one platform, and its Shopify sync is designed to keep commerce data connected. That may mean fewer handoffs for a Shopify-focused team, but the published creator and profile limits matter: growing programs may need to move beyond Essentials.

Upfluence also brings creator operations into one dashboard, but the plan split and custom quote make it harder to judge the full setup from public pricing alone. The pricing page lists custom onboarding and agency-assisted setup as add-ons, without publishing their prices. Before choosing, ask Upfluence which features, seats and support are included in your quote; with Modash, check whether its published usage caps fit your campaign volume.

Questions people ask

Which is cheaper, Modash or Upfluence?

Modash publishes annual-billing equivalents: Essentials is $199/month and Performance is $499/month. Upfluence pricing is custom-quoted, with a 12-month minimum on annual plans. We can’t compare total cost without an Upfluence quote, and Modash’s monthly-billing rates are not published.

Is Modash or Upfluence better for Shopify?

Modash is positioned as Shopify-first, with two-way syncing for discount codes, orders and revenue. Upfluence also connects to Shopify, alongside WooCommerce and Amazon. Choose based on whether Shopify-focused workflows or broader commerce integrations matter more, then compare the relevant plan limits and quoted costs.

Does Upfluence support Amazon affiliate tracking?

Yes. Upfluence lists Amazon Attribution integration for tracking affiliate-driven Amazon sales, alongside Shopify and WooCommerce connections. Modash’s published feature details focus on Shopify syncing; they do not list Amazon Attribution.

Do Modash and Upfluence offer a free trial or free plan?

Neither lists a free plan. Modash’s homepage advertises a 14-day free trial with no credit card required. The published Upfluence pricing information does not publish a free trial, so confirm trial availability directly before budgeting.