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It's a split decision.
Choose Planable for a lower listed entry price, a no-time-limit option capped at 50 posts, and unlimited users on its listed plans. Its $33 Basic price is per workspace monthly, and analytics, inbox, and listening cost extra. Choose Loomly if you want its AI assistant and social planning, engagement, and listening features; Starter is $49 monthly with annual billing ($65 month-to-month) and includes 3 users. Planable’s annual per-month price is not published.
01Side by side
| Loomly | Planable | |
|---|---|---|
| Starting price | $49/month annually; $65 month-to-month | $33/workspace/month |
| Free plan | No free plan listed | No time limit; 50 posts |
| Best for | Teams wanting AI-assisted social management | Teams prioritizing visual planning and approvals |
| Core strength | AI content creation and engagement features | Visual planning and collaborative approvals |
| Learning curve | Not published | Not published |
| Integrations and data | Integration details not published | Integration details not published |
| Team and seat costs | Starter includes 3 users | Unlimited users; priced per workspace |
| Support | Enterprise includes priority support | Support terms not published |
Loomly Choose Loomly if
- Choose Loomly if you want AI content tools.
- Choose Loomly if Starter’s 3-user cap fits.
- Choose Loomly if you need Enterprise priority support.
Planable Choose Planable if
- Choose Planable if you want a lower listed starting price.
- Choose Planable if you need unlimited users on listed plans.
- Choose Planable if you want to try 50 posts free.
02Pricing compared
Planable has the lower listed entry price: Basic is $33 per workspace per month, with a no-time-limit option capped at 50 posts. Basic includes 60 posts per workspace monthly, four social pages and unlimited users. Pro is $49 per workspace monthly; annual per-month prices are not published. Analytics, social inbox and listening are add-ons, and the pricing page lists two prices for each: $12 or $14, $7.50 or $9, and $82.50 or $99 per workspace monthly, respectively.
Loomly Starter costs $65 month-to-month or $49 per month with annual billing paid upfront for 12 months, a listed 25% discount. It includes 12 social accounts and three users. Loomly has no free plan, and its trial duration is not published. Choose Planable for a lower starting price; compare the add-ons before budgeting.
03Features and depth
Loomly combines planning and publishing with AI content generation, approvals, engagement tools, social listening and analytics. Its AI can generate content ideas, captions and images, and the Starter plan includes AI Assistant chat and advanced analytics. Loomly also lists comment and DM management, an engagement assistant, and monitoring for mentions, trends and performance. Starter covers 12 social accounts; higher plans add more accounts and team controls.
Planable centers on shared content planning, scheduling, feedback and approvals. Teams can organize posts in calendar, feed, grid or list views, leave comments and annotations beside content, and use brand spaces, labels and a media library. Its plans cap monthly posts and social pages, though Enterprise lists unlimited posts. Analytics, inbox and listening are paid add-ons, so check those costs if you need them. Planable’s published feature list does not describe AI generation; Loomly is the clearer fit if AI assistance is a deciding requirement.
04Ease of use and learning curve
Both products are built around a shared planning and approval process, so the choice is less about whether teams can collaborate and more about how they want to work. Planable offers multiple planning views, contextual comments and step-by-step approvals, which suit teams that want feedback attached to each post. Its listed plans include unlimited users, but workspace, post and page limits still apply.
Loomly adds roles and approval workflows, plus an AI assistant and engagement tools. Starter limits the team to three users; Beyond and Enterprise list unlimited users. Based on the listed features, Planable gives teams more room to invite collaborators at entry level, while Loomly puts more tools in one product. Check which approval and engagement features your workflow needs before switching.
Questions people ask
Which is cheaper, Loomly or Planable?
Planable has the lower listed entry price: Basic is $33 per workspace monthly. Loomly Starter is $65 month-to-month or $49 per month with annual billing paid upfront. Planable’s annual per-month price is not published, and its analytics, inbox and listening features carry separate add-on prices.
Does Planable have AI features?
The published Planable feature information describes planning, scheduling, feedback, approvals, publishing and analytics, but does not list AI content generation. Loomly’s feature information includes AI-generated ideas, captions and images, and its Starter plan lists AI Assistant chat.
Does Planable offer a free plan?
Planable lists a no-time-limit option capped at 50 posts. Its paid Basic plan is $33 per workspace per month and includes 60 posts per workspace monthly, four social pages and unlimited users. Loomly does not list a free plan; its trial duration is not published.
Which tool is better for social media approvals?
Both list approval workflows. Planable offers step-by-step approvals, contextual comments and annotations, and one-click approval. Loomly lists approval workflows and roles. Planable’s Basic and Pro plans include two and three approval types, respectively; Loomly Starter includes three users.