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It's a split decision.
Choose Bitdefender GravityZone if you want a lower listed starting cost and a 30-day trial for a small business. Its Small Business plan starts at $27.08 per 10 devices per month, billed annually. Choose SentinelOne Singularity Endpoint if identity protection and behavioral AI matter more: its listed starting plan is $15 per endpoint per month, billed annually. Neither offers a free plan. The pricing units and included features differ, so compare the plans that match your needs.
01Side by side
| Bitdefender GravityZone | SentinelOne Singularity Endpoint | |
|---|---|---|
| Starting price | $27.08 per 10 devices monthly, billed annually | $15 per endpoint monthly, billed annually |
| Free plan | No free plan; 30-day trial listed | No free plan; trial not published |
| Best for | Small businesses needing endpoint security | Teams needing endpoint and identity protection |
| Core strength | Personalized hardening and threat prevention | Behavioral AI and identity attack detection |
| Learning curve | Not published | Not published |
| Integrations/data | Integration details and data limits vary by plan | Integration details not published; retention is plan-specific |
| Team/seat costs | Online Small Business plan covers 1–100 devices | Listed plans cover 5–100 workstations |
| Support | Support details not published | Support details not published |
Bitdefender GravityZone Choose Bitdefender GravityZone if
- Choose Bitdefender GravityZone if lower listed entry cost matters.
- Choose Bitdefender GravityZone if you need a 30-day trial.
- Choose Bitdefender GravityZone if you manage up to 100 devices online.
SentinelOne Singularity Endpoint Choose SentinelOne Singularity Endpoint if
- Choose SentinelOne Singularity Endpoint if identity protection is a priority.
- Choose SentinelOne Singularity Endpoint if you want behavioral AI.
- Choose SentinelOne Singularity Endpoint if you need automated response and remediation.
02Pricing compared
Bitdefender’s online Small Business plan lists $27.08 per 10 devices per month, billed annually: $324.99 a year at list price for 10 devices, with a first-year promotion listed at $227.49. The plan covers 1–100 devices and includes a 30-day free trial. Monthly billing prices are not published.
SentinelOne lists Singularity Complete at $15 per endpoint per month, billed annually, for 5–100 workstations. That plan includes 14-day data retention. Commercial is $19.17 per endpoint per month, billed annually, for 5–100 workstations; Enterprise pricing is not published. Monthly billing prices are not published, and no free trial is listed.
These prices use different units, so compare the total for your device count and required features. Neither product has a free plan. Bitdefender’s enterprise, XDR and MDR pricing requires a quote.
03Features and depth
Bitdefender’s published product details emphasize prevention, detection and response, with a choice between its security platform and a managed service. Its PHASR feature is described as personalized, dynamic hardening intended to reduce the attack surface without harming productivity. The online Business Security plans cover small and midsize device counts; Enterprise, Defense XDR and MDR require sales quotes, so their exact included capabilities and limits are not published here.
SentinelOne’s product description puts more emphasis on behavioral AI, identity protection and automated response. Its platform is described as detecting identity-based attacks and automating remediation in real time, with a lightweight agent for endpoint and identity protection. Complete includes endpoint and cloud workload protection and real-time detection and response. Commercial adds Identity Detection & Response and Managed Threat Hunting, and lists 90-day data retention versus Complete’s 14 days. Enterprise adds an AI SOC Analyst, full visibility and forensics, and expert-led onboarding and training. Both vendors describe broad security capabilities, but SentinelOne’s listed endpoint tiers spell out more of the identity and retention differences.
04Ease of use and learning curve
The published product information does not give enough detail to make a firm call on which console is easier to learn or manage. Bitdefender offers a 30-day trial for its online small-business plans and lists a paid GravityZone Setup & Go service at $224.99. Its enterprise, XDR and MDR trial durations are not published.
SentinelOne does not list a trial in the published pricing details. Its Enterprise plan includes expert-led onboarding and training, but the price is not published. That makes it harder to compare setup effort or total cost up front, especially if you need Enterprise features. Before switching, confirm onboarding, migration help, retention needs and the plan’s device limits with each vendor; the listed online tiers cap at 100 devices or workstations.
Questions people ask
Which product is cheaper?
The listed starting prices are not directly comparable: Bitdefender Small Business is $27.08 per 10 devices per month, billed annually, while SentinelOne Complete is $15 per endpoint per month, billed annually. Compare the annual total for your device count and required features. Bitdefender lists a first-year promotion for its 10-device tier.
Does either product offer a free trial?
Bitdefender lists a 30-day free trial for its online Small Business, Business Security and Business Security Premium plans. SentinelOne’s published pricing details do not list a free trial. Bitdefender does not publish trial durations for its Enterprise or Defense XDR plans.
Which one includes identity protection?
SentinelOne’s product description highlights identity protection, and its Commercial plan specifically lists Identity Detection & Response. Bitdefender’s published GravityZone details emphasize threat prevention, detection, response and PHASR hardening; they do not specify identity protection for the listed online plans.
What should we check before switching?
Compare the actual annual total, not just the starting figures: Bitdefender prices its entry tier per 10 devices, while SentinelOne prices per endpoint. Check device limits, retention and required features. Also confirm trial access and onboarding; SentinelOne lists expert-led onboarding for Enterprise, while Bitdefender lists Setup & Go for $224.99.